Bruce Perry Jr

• Helping brands of all sizes secure editorial coverage across premium publishers, including Forbes, GQ, USA Today & more.
• Generated $1M+ in revenue across 150+ campaigns in one year.
• Managed and grew key accounts including REI, Vail Resorts, Peloton, Onekind, and other enterprise and emerging brands.
• Developed campaign strategies aligned with brand goals, identifying relevant publishers, editorial opportunities, and seasonal moments to maximize campaign performance.

• Managed the Great Lakes, Midwest, and Southeast territories for a global portfolio of 9 brands, including Picture Organic, Gore-Tex, VAN DEER Red Bull Sports, Db Journey, Deeluxe Snowboard Boots, FUBUKI, XTM, X-Bionic, and YY Nation.
• Managed relationships with specialty retailers, driving wholesale sales, sell-through, account growth, and long-term retailer partnerships.
• Collaborated directly with international brands to execute strategies that supported wholesale growth and retailer success across assigned territories.
• Represented brands at national trade shows, showcasing product lines, developing new accounts, and building relationships with key accounts and retail partners.
• Managed in-season reorders and preseason bookings, partnering with retailers to forecast inventory needs and place accurate orders for upcoming seasons.
• Conducted in-store product clinics and sales trainings, educating retail staff on product features, brand storytelling, and sales strategies to maximize product performance on the sales floor.
• Supported retailers throughout the sales cycle by ensuring partners were educated, confident, and equipped to effectively sell the brands and products.

Experienced freestyle ski coach, developing athletes from beginner to World Cup and National Championship levels.

• Coached athletes year-round, supporting goal setting, season planning, rule changes, equipment prep, and competition strategy to enhance performance.
• Led training camps and oversaw athlete development through all phases of competition.
• Built and maintained mogul courses and jump sites, ensuring safe, high-performance training environments for athletes.
• Filmed and reviewed training and competition footage to improve technique and results.