Summary
Overview
Work History
Education
Skills
Earlier Roles
Timeline
BusinessAnalyst
Bryan Panovec

Bryan Panovec

Denver,CO

Summary

Innovative Sales Director with 10+ years of success growing revenues, client bases, territories, and market share through development and implementation of high-impact strategies, offerings, and campaigns targeting diverse audiences. Skilled builder and driver of talented teams, providing members with the training, support, resources, and motivational guidance to surpass challenging objectives. Maintains a customer-focused approach to ensure top levels of account satisfaction, growth, retention, and referrals. Strategic change driver with impressive portfolio of achievements boosting revenues, expanding profit channels, and delivering consistent results while ensuring excellence in customer journeys.

Overview

14
14
years of professional experience

Work History

Director of Sales Operations

Centerfield Media
Denver, CO
07.2024 - Current

Directed sales operations in Residential and Telecommunication Services Vertical.

  • Executed BPO sales strategies for several Fortune 500 telecommunications firms.
  • Managed sales organizations across six countries, achieving a 20% increase in gross profit within the first year.
  • Conducted monthly reviews of key sales operations indicators including budgeting, forecasting, and cost analysis.
  • Developed incentive programs designed to motivate staff members while meeting organizational objectives.
  • Developed and implemented sales operations strategy to drive growth and profitability.
  • Tracked daily performance metrics of the sales team to identify improvement opportunities.

Director, Sales New Business Segment

LegalZoom
Austin, TX
09.2021 - 06.2024

Progressed through various leadership roles, culminating in directorial position focused on growing new business in key segments. Coordinate talented team of 100+ - including senior / mid managers, sales coaches, data analyst, and pre-sales as well as post-sale specialists. Control implementation of $10.3M annual budget.

Key Highlights:

  • Increased outbound sales revenue from $13.9M in FY21 to $35.9M in FY22 by creating and executing effective sales strategies.
  • Played instrumental role in increasing revenues from existing customers by $6.9M in FY22 through collaboration with marketing and product teams on successful revenue-harvesting campaigns focused on integrated channel marketing projects.
  • Elevated customer experience and drove attainment of best-in-class 92.1 transaction net promoter score (NPS) with rollout of new engagement strategies for identifying and targeting product / service gaps.
  • Fueled tax business via multi-channel marketing campaigns - generating $800K in first month of launch.
  • Increased tax product business retention 30% in FY22 by spearheading highly effective retention strategies.

Group Manager, Sale New Business Segment

LegalZoom
Austin, TX
11.2020 - 09.2021

Drove operations across three different channels in pre- / post-purchase customer acquisition funnel - leading multidisciplinary team of 45 managers, sales coaches, analyst, and specialists. Controlled $3.6M annual budget.

Key Highlights:

  • Boosted outbound sales transactional and subscription revenue 63% YOY, totaling over $13.9M annually.
  • Grew new subscribers for LZ Tax sales channel from inception to over 24K in first year.

Sr. Manager, Account Management

LegalZoom
Austin, TX
08.2018 - 11.2020

Spearheaded 30-member team of account executives, managers, and sales coaches dedicated to introducing new package offerings for Concierge Division - assessing potential growth metrics by testing new products (upmarket / down-market).

Key Highlights:

  • Propelled bookings and revenue YOY from $850K to $3.3M in post-purchase sales channels.
  • Increased concierge product revenues from $711K to $2.3M annually.

Manager, Customer Care

LegalZoom
Austin, TX
09.2014 - 07.2018

Led efforts to optimize processes, policies, and customer service quality - identifying opportunities for improvements and positive changes.

Key Highlights:

  • Project managed design and implementation of new Salesforce platform - transitioning team from multi-system note management to single case management system. Significantly reduced AHT and repeat call volume.

Education

Executive MBA - Strategic Leadership

The University of Tennessee - Knoxville
Knoxville, TN

Bachelor of Arts - Political Science & History

The University of Tennessee - Martin
Martin, TN

Skills

  • Sales & Got-to-Market (GTM) Strategies
  • Customer Success
  • Revenue Growth
  • Sales Forecasting and Planning
  • Sales Analytics
  • Team Building & Leadership
  • Project Management
  • BPO Operations
  • Strategic Planning & Reporting
  • Process Improvement
  • CRM / Salesforce Systems
  • Partner Channel Sales / Operations
  • Business Development & Growth
  • Presentations and Public Speaking

Earlier Roles

LegalZoom - Austin, TX

Assistant Manager, Account Management

Lead, Sales Department

Sales Specialist

Timeline

Director of Sales Operations

Centerfield Media
07.2024 - Current

Director, Sales New Business Segment

LegalZoom
09.2021 - 06.2024

Group Manager, Sale New Business Segment

LegalZoom
11.2020 - 09.2021

Sr. Manager, Account Management

LegalZoom
08.2018 - 11.2020

Manager, Customer Care

LegalZoom
09.2014 - 07.2018

Executive MBA - Strategic Leadership

The University of Tennessee - Knoxville

Bachelor of Arts - Political Science & History

The University of Tennessee - Martin
Bryan Panovec