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BRYAN PAUZE
Summary
Experienced professional with a strong track record in leading and overseeing large-scale operations. Consistently achieves success through strategic planning and execution. Skilled at implementing innovative solutions to drive productivity and enhance operational effectiveness. Recognized for fostering a collaborative team environment and adapting to evolving business needs, ensuring alignment with organizational goals.
Overview
15
15
years of professional experience
Work History
Director, Data Integration and Business Intelligence
Snyk
03.2021 - Current
- Recognized the strategic requirement to transition our data platform from Google Big Query to Snowflake; directed the migration with a cross-functional team of data engineers, analysts, and a solution integrator
- The migration resulted in Snyk having a unified platform for warehousing, data lake, data science, and secure data sharing across organizations
- By implementing a well-designed data stack (dbt, Snowflake, Looker), Snyk achieved an 84% reduction in data platform expenses while enhancing availability
- Established and led a data science team that placed the business question at the center and leveraged applied data science
- Successfully employed machine learning operations to discover, design, and deploy actionable machine learning models, including forecasted customer churn, account expansion, long-term forecasting, early warning models, and product recommender systems
- Spearheaded data governance, quality, and management initiatives for internal business data, including marketing, CRM, and product telemetry data
- Proficient in implementing data protection measures such as PII, GDPR, CCPA, and FedRAMP requirements
- Earned the trust of our Executive Leadership Team, Strategy & Operations, Product R&D, and the wider Go-To-Market organization
- Recognized as a go-to resource for answering the 'why' and determining the next steps; eliminated vanity metrics and dashboards
- Provided guidance to my data engineering team to ensure data quality and availability; mentored and coached BI and other business analysts to deliver actionable insights
Director of Marketing Analytics Automation & Decision Science
Elastic
05.2017 - 03.2021
- Expanded my analytic role from an individual contributor role (reporting to the CMO to a six-person team
- Incorporated data engineering, decision science, and analytics understanding and built the team with the needed skill sets
- Program lead for a business intelligence platform
- This includes automation of reporting, forecasting, an early warning system for marketing KPIs, and data visualization for all GTM teams
- Implemented data-informed programs to identify solid and weak regional markets for field events and early-stage regional markets for sales exploration
- Developed predictive models for net-new and marketing response targets in key markets, resulting in more effective targeting and increased ROI
- Utilized similar models to identify emerging markets and inform marketing strategy in those regions
- Successfully led the bridging of the data gap between CRM (sales) and marketing platforms, resulting in increased reliance by sales teams on collected data and scoring for early-stage contacts and opportunities
Senior Manager of EMEA Demand Generation, Analytics
Elastic
03.2015 - 05.2017
- Built a cross-functional team; cultivated an environment for the team's professional development through new work experience, increased visibility and complexity of work, and advocated for external training as needed
- Utilized diverse signals to lead and analyze data, resulting in the localization of content and segmentation of audiences based on locality, industry, behavior, progression, and experience level
- Fine-tuned targeting for e-mail, website personalization, and other paid marketing campaigns, leading to significant year-over-year growth for net new leads and accelerated marketing response
- Improved the quality of early-stage opportunities through effective targeting and segmentation, resulting in increased conversion rates and revenue growth
Lead, Cloud and Operations Analytics
Canonical, Ltd
03.2014 - 03.2015
- Directed data collection through multiple, diverse sources; led analytic efforts and partnered with teams in marketing (cloud, mobile), testing/integration, and operations
- Led and managed social media efforts for cloud marketing; increased inbound traffic from social sources by 142%; increased the targeted follower base by 139% in four months; provided sentiment, demographic, and other insights through the effective use of analytics
- Developed model to identify and highlight Ubuntu Linux usage's sophistication and scale in cloud environments; insight shaped and prioritized sales activities
Senior Analyst and Technical Lead
National Security Agency
12.2010 - 03.2014
Senior Non-Commissioned Officer
USSOCOM
05.2010 - 11.2010
Education
MBA - Business Administration And Management
University of Maryland
Adelphi, MDBachelor of Science - Computer Information Systems
University of Maryland
Adelphi, MDSkills
- Strategic planning
- Verbal and written communication
- Project management
- Operations management
- Data-driven decision making
- Data migration
- Data quality management
- SQL expertise
- Data governance
- Machine learning
- Business intelligence
- Data modeling
Affiliations
- Rotary International, Club of Denver
- Denver Kiwanis
- Veterans of Foreign Wars (VFW)
Interests
Timeline
Director, Data Integration and Business Intelligence
Snyk
03.2021 - Current
Director of Marketing Analytics Automation & Decision Science
Elastic
05.2017 - 03.2021
Senior Manager of EMEA Demand Generation, Analytics
Elastic
03.2015 - 05.2017
Lead, Cloud and Operations Analytics
Canonical, Ltd
03.2014 - 03.2015
Senior Analyst and Technical Lead
National Security Agency
12.2010 - 03.2014
Senior Non-Commissioned Officer
USSOCOM
05.2010 - 11.2010
MBA - Business Administration And Management
University of Maryland
Bachelor of Science - Computer Information Systems
University of Maryland
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