Bryce Hales

In my role at WBH, I've had the opportunity to teach the website manager about the importance of search engine optimization for reach and visibility. I implemented new tools for them such as SemRush, Google Analytics, and Google Search Console. In this role I accomplished:

• Reduced website load time by over 10 seconds on their homepage
• Cleared over 100 errors and warnings on their website from SemRush
• Disavowed all toxic backlinks for them
• Optimized their website for mobile users

I started on the assembly line but through persistently seeking opportunities to learn and grow I was able to greatly expand my expertise and move up in the company. I gained experience and knowledge in a variety of sales channels and platforms. (WooCommerce, Shopify, Amazon FBA) As well as built out a new WordPress website. In this role, I was able to:

• Manage a small team and train them to assist in search engine optimization and listing products/updating the website.
• Independently migrated the sales channel from Shopify to WooCommerce on the new WordPress site
• Setup Google Analytics tracking of the website
• Manage the Amazon storefront
• Advise the owners on marketing strategies for social media, PPC, and content marketing based on incoming data

While in school I completed an internship at a Web Design and Branding Agency. In my role, I worked on several client projects and helped to fulfill the agency's marketing strategies. I built landing pages, wrote blog posts, and created a Google ad campaign. I also collaborated on graphic design projects and presentations. My experience at Big Red Jelly gave me the skills and experience to:

• Design user-centered features and optimize websites for search engines
• Create landing pages that not only look great but also effectively communicate a brand's message and drive conversions
• Craft clear, concise, and engaging messages and content
• Increase online visibility, reach a wider audience, and drive more traffic to websites.