Brynna Neves
Santa Barbara,CA
Summary
Dynamic marketing professional with proven success at UCSB Department of Music, specializing in social media strategy and audience engagement. Adept at crafting compelling content and fostering community relations, I excel in leading teams and driving event promotion, significantly enhancing visibility and attendance for diverse programs.
Overview
3
3
years of professional experience
Work History
Social Media & Marketing Intern
LEAP Central Coast
Santa Barbara, CA
09.2025 - Current
- Support content creation and digital campaigns promoting family and youth programs.
- Collaborate with staff to expand community outreach through Instagram and Facebook.
- Assist in designing marketing materials tailored for diverse audiences across Santa Barbara County.
Social Media & Marketing Assistant
UCSB Department of Music
Santa Barbara, CA
09.2024 - Current
- Develop and execute social media campaigns across Instagram and Facebook, boosting engagement and visibility for concerts and department news.
- Design digital/print promotional materials to maintain cohesive visual branding across events and ensembles.
- Partner with student ensembles to increase event attendance and visibility, supporting 15+ performances per quarter.
- Maintain relationships with local schools, media outlets, and community organizations to expand audience reach.
President
Gaucho Pep Band, UCSB
Santa Barbara, CA
03.2023 - Current
- Direct leadership team of 10+ officers to coordinate practices, performances, and campus outreach.
- Manage communications with UCSB Athletics and Department of Music, ensuring alignment of schedules, marketing, and event promotion.
- Oversee event logistics and community engagement, reaching audiences of 500+ at athletic and campus events.
Student Manager
Coral Tree Café
Santa Barbara, CA
10.2022 - 10.2024
- Supervised daily operations, trained and scheduled staff, and resolved customer concerns.
- Strengthened leadership and problem-solving skills in a fast-paced, customer-focused environment.
Education
B.A. - Sociology
University of California
Santa Barbara03.2026
Skills
- Social Media Strategy & Analytics
- Content Creation & Visual Branding
- Copywriting & Editing
- Event Promotion & Audience Engagement
- Community & Media Relations
- Leadership
- Team Management
- Project management
Projects
Designed promotional campaign for UCSB Deptartment of Music Ensembles, highlighting each one. Produced trending Instagram campaigns for UCSB Music Department, achieving 10k+ views and expanding reach to new student audiences. Created brand identity and marketing materials for concerts and events.
Timeline
Social Media & Marketing Intern
LEAP Central Coast
09.2025 - Current
Social Media & Marketing Assistant
UCSB Department of Music
09.2024 - Current
President
Gaucho Pep Band, UCSB
03.2023 - Current
Student Manager
Coral Tree Café
10.2022 - 10.2024
B.A. - Sociology
University of California
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