Structuring and planning marketing campaigns, resulting in campaigns with an ROI of +600%.
Implementation of a project to measure foot traffic in physical stores, resulting in conversion rates greater than 50%.
Marketing project focused on acquiring new customers for internal CRM, resulting in a +1000% increase in the number of customers acquired and +450% in revenue (related to these customers).
Junior Analyst
Marist University School of Management
02.2025 - 05.2025
Collaborated on an equity research project for The Home Depot. Key initiatives:
Built a BUY recommendation on Home Depot with a 12-month target price of $433.44 , projecting +23.65% upside from the April 24, 2025, closing price;
Analyzed 10-K filings, revenue trends, and margins , identifying a 4.08% rebound in 2025 sales after a 3.02% decline in 2024 , supported by Pro contractor growth and SRS Distribution integration;
Built DCF and Dividend Discount Models , valuing the stock at $788.44 per share , and tested risks like high mortgage rates and tariffs.
Soccer Player
CD Mafra & FC Alverca
01.2020 - 09.2023
Competed in U19, U21, and U23 national divisions, representing clubs in over 2,300 minutes of play.
Trained 20+ hours per week in professional environments, improving match fitness, technical skills, tactical awareness, and teamwork under international competition standards
Education
Bachelor of Business Administration - Finance Concentration
Marist University
Poughkeepsie, NY
12.2027
Skills
Technical: Microsoft Office, Bloomberg
Languages: Portuguese (native), English (fluent), Spanish (elementary)
Soft Skills: Analytical Thinking, Collaboration, Adaptability, Time Management