Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Hi, I’m

Caitlin Perez

Caitlin Perez

Summary

Passionate and dedicated professional with a talent for creating memorable experiences, bringing people together, and telling compelling stories. Known for infusing energy, creativity, and a 'get-it-done' attitude into every project. Skilled in event planning, economic development, partnership building, and creating bold marketing campaigns that drive growth and engagement. Adept at utilizing CRM management and data-driven insights to develop impactful strategies that enhance customer experiences, employee retention, and brand awareness. Always eager to collaborate, try new approaches, and spread positive energy throughout every endeavor.

Overview

8
years of professional experience
1
Language

Work History

Downtown Mesa

Events and Marketing Manager (Contract)
11.2024 - 03.2025

Job overview

  • Spearheaded inaugural events, including planning and execution, resulting in standout events that garnered attention from the Mayor and led to an official proclamation
  • Directed and motivated a team of 15+ staff and volunteers to ensure seamless event production and exceptional attendee experiences
  • Created branded giveaway materials and retail items, enhancing community engagement and extending event visibility

Town of Fountain Hills

Economic Development Specialist
07.2024 - 11.2024

Job overview

  • Lead economic development projects focusing on business attraction, tourism, and community growth
  • Cultivate strategic partnerships with local businesses, stakeholders, and organizations to promote sustainable economic growth
  • Create and execute marketing strategies showcasing the community's assets to attract investment and enhance visitor experiences
  • Oversee budgeting, logistics, and vendor coordination for town-sponsored initiatives, ensuring successful program execution
  • Engage with community leaders to support initiatives that drive long-term business development and increase visibility of local attractions

Visit Mesa

Sales and Services Coordinator
03.2023 - 07.2024

Job overview

  • Managed CRM systems (e.g., Salesforce, HubSpot) for global, sports, and tourism leads, ensuring effective communication and reporting
  • Coordinated logistics and services for events such as weddings, corporate meetings, and group tours, delivering superior client satisfaction
  • Established strong partnerships with local businesses and hotels, fostering collaboration to improve tourism experiences

Waffle House

Regional Field Human Resources and Recruiting Specialist
10.2020 - 06.2022

Job overview

  • Directed recruitment efforts for 15 restaurant locations, including sourcing, screening, and onboarding
  • Delivered training programs designed to improve employee retention and support professional development
  • Maintained compliance with labor regulations and facilitated positive workplace cultures across all sites

Jimmy John's

Regional Field Marketing Manager
08.2017 - 06.2019

Job overview

  • Implemented localized marketing strategies across multiple states, increasing brand awareness and driving revenue growth
  • Represented Jimmy John's as a Certified Brand Ambassador at national events to foster customer engagement and loyalty
  • Managed travel logistics, expense reports, and operations for regional marketing teams

Marriott

Front Desk Supervisor
01.2017 - 07.2017

Job overview

  • Provided exceptional customer service, leading to positive online reviews and repeat business from satisfied guests.
  • Trained new employees on front desk operations, ensuring they were well-prepared for their roles and responsibilities.
  • Resolved guest issues with rooms or reservations with knowledgeable and friendly service.
  • Empowered front desk staff by promoting a supportive work environment and recognizing individual achievements, resulting in increased morale and productivity.

Education

Arizona State University

Bachelor of Arts (BA) from Design Studies Management

Skills

Customer Relationship Management

Accomplishments

  • Increased Tourism Engagement: Boosted local tourism through targeted marketing campaigns.
  • Reduced Employee Turnover: Reduced employee turnover by 15% with training programs and innovative integrations.
  • Enhanced Client Satisfaction: Collaborated and cultivated relationships with local businesses and hoteliers to ensure client satisfaction.

Timeline

Events and Marketing Manager (Contract)

Downtown Mesa
11.2024 - 03.2025

Economic Development Specialist

Town of Fountain Hills
07.2024 - 11.2024

Sales and Services Coordinator

Visit Mesa
03.2023 - 07.2024

Regional Field Human Resources and Recruiting Specialist

Waffle House
10.2020 - 06.2022

Regional Field Marketing Manager

Jimmy John's
08.2017 - 06.2019

Front Desk Supervisor

Marriott
01.2017 - 07.2017

Arizona State University

Bachelor of Arts (BA) from Design Studies Management
Caitlin Perez