Caleb Hancock

• Promoted Clutch Supply LA products through social media platforms and personal audience channels to increase brand visibility and drive sales.
• Created engaging content showcasing products through lifestyle marketing, reviews, and trend-based promotions.
• Generated customer traffic using referral links and commission-based campaigns.
• Built brand awareness by interacting with followers, answering product questions, and encouraging conversions.
• Utilized audience engagement strategies to maximize clicks, purchases, and repeat customer interest.
• Monitored campaign performance and adjusted promotional tactics based on audience response.

Used unique marketing strategies to bring awareness to local businesses through my content. Made videos, collaborated with management on menu items to promote, and executed the content in an informative and persuasive way to attract business.

Some Business I've worked with include:

- The Wooden Spoon Diner

- Pizza Hut

- Ajisai Unlimited Sushi

- Kanji Sushi and Ramen

- Sus-Hi Eatstation

- Gangchu Korean Restaurant

- Gamba Online Crypto and Sports Betting

- GoBuildIt

- 86Squad

- Clutch Supply LA

- Vital Apparel

• Collaborated with content creators, music artists and clients to edit videos for upload across YouTube, TikTok, Instagram, and other digital platforms.
• Produced polished final cuts using transitions, music, captions, color correction, and pacing techniques to improve viewer retention.
• Tailored edits to match each client’s brand style, audience, and content goals.
• Managed multiple projects while meeting deadlines and maintaining clear client communication.
• Optimized video formatting, thumbnails, and short-form clips for platform performance and engagement.
• Reviewed analytics and feedback to refine editing style and improve future content results.

Created a strong brand to utilize in my content. Filmed, edited, and posted engaging content on multiple social media platforms to create a loyal following that converts to business.

- Scaled my channels to 103k Followers across platforms.

- Achieved millions of views in consecutive months

- Promoted products through affiliate links

- Reached Monetization status

- Hosted informative Live Streams to bring aware to business

- Responded promptly to customers, clients and business via direct messaging, email and phone.