Results-oriented achiever with proven ability to exceed targets and drive success in fast-paced environments. Combines strategic thinking with hands-on experience to deliver impactful solutions and enhance organizational performance. Known for reliability and adaptability, with a willingness to take on added responsibilities to meet team goals.
Hi, I’m
Cameron Erbst
Los Gatos,CA
Summary
Overview
6
years of professional experience
Work History
Yubico
Campaign Operations Manager
01.2025 - Current
Job overview
- Point person for organizing integrated campaigns and aligning tactical efforts across all marketing departments
- Webinar program: Increased channel subscribers by 16%, live attendance by 10%, bookings by 67%, built a full playbook for pre, day of, and post-webinar operations,building a post-webinar process for utilizing on-demand content
- Ran database surveys and analyzed results to influence our core marketing strategy that was rolled out at SKO
- Platform admin and POC for creating gifting campaigns and tracking cost in SFDC to support sales, events, and customer advocacy
- Building a personalized demo to be utilized on our website with plans to build specific demo flows for sales, events, and post-purchase education
Yubico
Marketing Associate
07.2023 - 01.2025
Job overview
- Campaign management: Created a campaign intake process for requesting, scoping, and executing integrated campaigns with pre-built templates to improve operational efficiency and excellence
- Operations: Marketing automation, system integrations, technical process flows, email marketing
- Performance marketing: Campaign analysis, funnel analysis, process optimization, campaign execution and program management
Yubico
Marketing Demand Generation and Operations Intern
06.2022 - 09.2022
Job overview
- Program manager for a global promotional campaign
- Analyst for historical campaign data mapping/categorization to align campaign structures with reporting needs and goals
- Website: Page building, page optimization, analytics, cross-functional team work
Los Gatos High School
Freshman Football Coach
06.2020 - 06.2022
Job overview
- Head running back coach, assistant defensive back coach, assistant special teams coach, and assistant to offensive coordinator
- Maintained single-loss season in 2020-2021 and two-loss season in 2021-202 (two-time league division champs)
Yubico
Marketing Demand Generation and Operations Intern
06.2021 - 09.2021
Job overview
- Salesforce: Accurately updated historical and active campaigns for proper reporting, conducted campaign and funnel analysis
- Website: Webpage design and updates to align with design and functional standards
- Worked directly with finance team to ensure all data and technical process flows were aligned
SPJ
Business Development Representative
06.2020 - 09.2020
Job overview
- Responsibilities: LinkedIn mining & community management - event support, setup, and outreach
- Primary tools: HubSpot
BitMovio
Community Manager
06.2019 - 08.2019
Job overview
- Responsibilities: Managed all social media platform outreach, owned booth setup, promotional activities, and demonstration, created a post-event follow up process
Education
Santa Clara UniversitySanta Clara, CA
Bachelor of Arts from Communications
06.2023
University Overview
- Member of the Pi Kappa Alpha Fraternity
Los Gatos High SchoolLos Gatos, CA
High School Diploma
06.2018
University Overview
- Boys Team Charity Los Gatos Division member & secretary
- Member of the football team
Skills
- Primary tools: Salesforce, Marketo, WordPress, Jira, Asana, Sendoso, Consensus, BrightTALK, Wistia
- Integrated campaign management, funnel, and data analysis
- Automation and process optimization
Additional Information
Additional Information
- PauseForCoz (PCF) Scholarship volunteer
- Submitted patent in the Transdermal Therapeutic Systems (TTS) space
Timeline
Campaign Operations Manager
Yubico
01.2025 - Current
Marketing Associate
Yubico
07.2023 - 01.2025
Marketing Demand Generation and Operations Intern
Yubico
06.2022 - 09.2022
Marketing Demand Generation and Operations Intern
Yubico
06.2021 - 09.2021
Freshman Football Coach
Los Gatos High School
06.2020 - 06.2022
Business Development Representative
SPJ
06.2020 - 09.2020
Community Manager
BitMovio
06.2019 - 08.2019
Santa Clara University
Bachelor of Arts from Communications
Los Gatos High School
High School Diploma
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