Carlos Espana

• Engaged consumers through in-person product sampling, events, and experiential marketing to boost awareness and trial of C4 Energy products.
• Built strong relationships with gym owners, event organizers, and customers to secure prime sampling locations and long-term partnerships.
• Maintained inventory of C4 products and equipment, ensuring smooth execution of demos and promotional events.
• Collaborated with the marketing team to share customer feedback, photos, and insights that supported ongoing brand initiatives.
• Demonstrated deep product knowledge, effectively communicating performance benefits and ingredients to health-conscious audiences.

-Executed product sampling activations for Smartwater, Vitaminwater, Topo Chico, and Minute Maid at high-traffic festivals, sporting events, and community pop-ups.

-Engaged consumers through live sampling and brand storytelling, driving product trial and awareness across multiple markets on behalf of Green House Agency Inc.

-Trained ambassador teams on product knowledge, brand messaging, and consumer engagement best practices for Coca-Cola's premium beverage portfolio.

• Leveraged social media, in-person engagements, and events to raise brand awareness and increase visibility for Polar.
• Executed product sampling activities at gyms, events, and wellness venues to introduce customers to Polar products.
• Represented Polar at events, effectively engaging attendees to build brand recognition and loyalty.
• Maintained expert knowledge of product lines to educate consumers on ingredients and health benefits.
• Gathered and relayed customer feedback to support marketing and product development efforts.

• Operated material handling equipment including sit-down forklift and order picker.
• Proficient in Microsoft Office programs including Word, Excel, PowerPoint, and Outlook.
• Monitored key performance metrics and identified operational improvement opportunities.

• Mentored new package handlers on all pre-sort positions and maintained team efficiency.
• Tracked packages accurately using hand-held scanners.
• Repackaged damaged items efficiently while meeting deadlines.
• Promoted a clean, safe, and organized work environment.

• Loaded, unloaded, and sorted cargo to ensure accurate and efficient shipments.
• Prepared pallets for transportation and followed instructions to ensure proper logistics.