Summary
Overview
Work History
Education
Skills
Timeline
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Caroline Sacca

Lexington,KY

Summary

Proficient Digital Marketing Specialist skilled in developing and optimizing online marketing plans. Good customer relations, project management, and videography and photography experience.

Overview

8
8
years of professional experience

Work History

BRAND CONTENT SPECIALIST

Tempur-Sealy International
Lexington, KY
10.2021 - Current
  • Develops and deploys creative strategies and insights for campaign launches
  • Directs external agencies and marketing team to promote campaigns and product launches.
  • Produces and edits display and video projects to maximize engagement
  • Multitasking in a fast-paced multichannel environment while remaining detail-oriented

VIDEOGRAPHER / EDITOR

Sweet Caroline Videography
Lexington, KY
08.2019 - Current
  • Sets and maintains organized and detailed schedules for production
  • Assesses client's needs and acts effectively
  • Secures and organizes projects and footage using standardized practices
  • Edits video assets to tell concise, visually pleasing stories, and convey video messages effectively

SOCIAL MEDIA SPECIALIST MARKETING & GRAPHIC DESIGN SPECIALIST

Little English
Lexington, KY
10.2020 - 10.2021
  • Produced marketing graphics that were attractive and high-quality using Adobe Creative Suites and Canva
  • Advised development of new service and product offerings to increase shares in emerging markets
  • Reviewed analytics reports measuring success of campaigns
  • Prepared reports for competitive products.

OWNER AND FOUNDER

Chandler Reese Boutique
Lexington, KY
01.2017 - 10.2020
  • Developed business plans and strategies for new product launches.
  • Supported customer service goals and enhanced relations through friendly, knowledgeable, and positive communication
  • Created organic company content nested within relevant events and trending topics
  • Delivered fast, friendly and knowledgeable service for routine questions and service complaints

Education

BACHELOR DEGREE -

Western Kentucky University
05.2016

ONLINE FILM SCHOOL -

Full Time Filmmaker
03-2022

Skills

  • Graphic Design
  • Adobe Premiere Pro
  • Adobe Creative Suite
  • Project Management
  • Content Development and Strategy
  • Campaign Planning and Management
  • Competitor and Market Analysis
  • Brand Strategy
  • Cross-Functional Collaboration
  • Deadline-driven
  • Videography
  • Photography

Timeline

BRAND CONTENT SPECIALIST

Tempur-Sealy International
10.2021 - Current

SOCIAL MEDIA SPECIALIST MARKETING & GRAPHIC DESIGN SPECIALIST

Little English
10.2020 - 10.2021

VIDEOGRAPHER / EDITOR

Sweet Caroline Videography
08.2019 - Current

OWNER AND FOUNDER

Chandler Reese Boutique
01.2017 - 10.2020

BACHELOR DEGREE -

Western Kentucky University

ONLINE FILM SCHOOL -

Full Time Filmmaker

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Caroline Sacca