Carolyn Watanabe
Cerritos,CA
Summary
Digital Content Creator with experience producing engaging branded content and collaborating with leading beauty, fashion, and lifestyle brands. Skilled in video production, content creation, market research, editing, and social media strategy, with a strong ability to increase brand visibility and connect with target audiences. Organized and adaptable in fast-paced environments, with experience managing campaigns from content development and revisions to final deliverables while maintaining strong attention to detail and customer-focused communication.
Overview
4
4
years of professional experience
Work History
CONTENT CREATOR
Self Employed
@ccarolynmariee
01.2024 - Current
- Generated an average of 4.5M+ views per year, with an 11.5% engagement rate.
- Produced and edited 25+ branded campaigns, enhancing brand narratives for leading beauty, lifestyle, and wellness companies.
- Executed high-performing content for paid partnerships with Anua, Soapbox Haircare, Thayers, CeraVe, Axis-Y, and more, strengthening brand connections and increasing visibility.
- Served as a Brand Ambassador and Affiliate Creator for Wayfair, Hollister, Method, Victoria’s Secret, and Home Depot, creating engaging shoppable content to promote products and drive audience engagement through Amazon Storefront and affiliate partnerships.
CeraVe Fall Ambassador
CeraVe
09.2025 - 12.2025
- Created engaging, authentic social media content featuring CeraVe products while collaborating with CeraVe and Her Campus teams to develop creative concepts aligned with campaign guidelines and objectives throughout the partnership.
- Managed content creation and revisions to ensure high-quality, timely deliverables that strengthened audience engagement and increased brand awareness.
Island Bodega
Team Member
Cerritos, CA
05.2023 - 01.2025
- Covered shifts and trained new hires, ensuring efficient service through multitasking during rushes, including drink prep, restocking, and online orders.
- Resolved customer issues with knowledgeable and friendly service, contributing to high customer satisfaction.
Sales Associate (Seasonal)
Pacific Sunwear
Brea, CA
06.2022 - 09.2022
- Streamlined store operations through effective inventory management and restocking, trained new associates, and assisted customers with returns and product guidance.
- Replenished merchandise and maintained organized sales floor displays.
Skills
- Digital Marketing
- Content Strategy
- Market Research
- Data Analytics
- Video Production
- Digital Media Editing
EDUCATION
University of California, Riverside | Riverside, CA | June 2027
B.A in Political Science and Administrative Studies | Concentration in Business and Society
LEADERSHIP EXPERIENCE
Liberty Park Leadership Program
Cerritos, CA | 06/2017 - 06/2024
- Led day camp operations and activities: Facilitated team building games, supervised groups and developed counseling skills in inclusion, safety and behavior management.
Youth Ambassadors of Tomorrow
Cerritos, CA | 09/2018 - 01/2023
Treasurer
- Contributed 350+ hours of community service hours across multiple non-profit organizations; served as treasurer managing monthly budgets and dues, and led fundraising that donated $2500+ in charity.
VOLUNTEER EXPERIENCE
Giving Children Hope
Buena Park, CA | 06/2019 - 12/2023
- Coordinated donation preparation and distribution, wrapped holiday gifts, organized warehouse stations, and boxed food and toiletries.
Crittenton
Fullerton, CA | 10/2019 - 11/2023
- Checked in families and volunteers: Coordinated and organized youth activities, and helped maintain a positive, trauma informed environment.
Project Food
Riverside, CA | 11/2024
- Assisted in food setup, service and cleanup, while welcoming community members and ensuring a positive environment.
Overflow Farms
Riverside, CA | 04/2026
- Assisted with planting, weeding, and general upkeep, and prepared produce donated to local food banks.
INTERESTS
- Cats
- Travel
- Vlogging
- Women's College Basketball
Timeline
CeraVe Fall Ambassador
CeraVe
09.2025 - 12.2025
CONTENT CREATOR
Self Employed
01.2024 - Current
Island Bodega
Team Member
05.2023 - 01.2025
Sales Associate (Seasonal)
Pacific Sunwear
06.2022 - 09.2022