Cassia Crawford
Lithonia,GA
Summary
Results-driven travel professional with passion for delivering exceptional travel experiences. Proven ability to build strong client relationships and create customized travel packages that meet diverse needs. Committed to working collaboratively within teams and adapting to changing industry demands. Skilled in sales strategies, customer service, and destination expertise.
Hardworking and driven sales management professional equipped to revitalize sales operations and align procedures to maximize profits and client acquisition. Successful at improving sales procedures to streamline and strengthen processes. Multifaceted leader with analytical and diligent approach to building and leading strong teams.
Overview
5
5
years of professional experience
Work History
Travel Sales Specialist
AAA Auto Club Group
Tampa, FL
10.2025 - Current
- Developed customized travel itineraries based on client preferences and budget constraints.
- Provided expert advice on travel destinations, accommodations, and activities to enhance customer experiences.
- Utilized CRM systems to manage client relationships and track sales performance effectively.
- Coordinated with vendors and suppliers to secure competitive rates and exclusive deals for clients.
Account Executive
Yelp - San Francisco
03.2025 - 10.2025
- Developed tailored advertising solutions to meet client needs and enhance brand visibility.
- Developed strategic account plans to drive revenue growth and enhance customer satisfaction.
- Evaluated performance metrics regularly to refine strategies and improve overall sales effectiveness.
- Engaged in daily cold calls in-person and via telephone and followed up with small business prospects monthly to verify pipeline sufficiency.
Digital Inbound Sales Specalist
Wayfair LLC
Remote
12.2021 - 05.2025
- Developed and implemented personalized sales strategies to enhance customer engagement.
- Trained and mentored junior team members on effective sales techniques and product knowledge.
- Maintained accurate records of all transactions, communications, notes, actions taken related to each client interaction within the CRM system.
- Contributed to continuous improvement efforts by providing feedback on existing systems and suggesting areas for refinement or innovation.
B2B Customer Support Specialist
Wayfair
Remote
12.2021 - 04.2025
- Established key performance indicators to measure success and inform decision-making processes.
- Led and mentored a high-performing sales team, fostering collaboration and achieving targets consistently.
- Conducted regular training sessions to promote best practices and compliance within the team.
- Analyzed market trends and customer feedback to refine product offerings and enhance sales effectiveness.
Customer Service Specialist
William Sonoma Inc - Pottery Barn
01.2021 - 10.2021
- Resolved customer inquiries through effective communication and problem-solving techniques.
- Streamlined order processing by utilizing inventory management systems for improved efficiency.
- Handled escalated calls calmly, finding resolutions that satisfied both the company and the customer''s needs.
Education
Bachelor of Arts - Communication And Conflict
University of Central Florida
Orlando, FL12.2021
Skills
- Travel industry experience
- Strong negotiation skills
- Skilled in managing GDS platforms
- KPI tracking
- B2B sales expertise
- Business growth and retention
- Salesforce platform expertise
- Tableau proficiency
- Sabrè proficiency
Timeline
Travel Sales Specialist
AAA Auto Club Group
10.2025 - Current
Account Executive
Yelp - San Francisco
03.2025 - 10.2025
Digital Inbound Sales Specalist
Wayfair LLC
12.2021 - 05.2025
B2B Customer Support Specialist
Wayfair
12.2021 - 04.2025
Customer Service Specialist
William Sonoma Inc - Pottery Barn
01.2021 - 10.2021
Bachelor of Arts - Communication And Conflict
University of Central Florida