Cassidy Smaka
Las Vegas,NV
Summary
Creative, and motivated employee eager to apply time management and organizational skills in social media marketing environments. Seeking opportunities to expand skills while facilitating company growth.
Overview
6
6
years of professional experience
Work History
Communications and Events Keyholder
Kendra Scott
Las Vegas, NV
04.2022 - Current
- Assisted in the implementation of new policies and procedures relating to customer service standards.
- Provided training on cash register operations and customer service techniques.
- Performed opening and closing duties including counting money in the cash drawer, reconciling tills, and setting up registers for the next day's operation.
- Created promotional materials such as flyers, signs, banners to support marketing initiatives.
- Developed and executed event marketing strategies to increase attendance, brand awareness, and revenue.
- Organized in-store events such as contests and giveback events to generate more leads.
Student Worker
UNLV Philanthropy and Alumni Engagement
Las Vegas, NV
01.2023 - 05.2023
- Assisted with Human Resources branding, marketing, and event communications for the Division of Philanthropy and Alumni Engagement.
- Created digital advertisements, social media posts, and applicant communications flyers for new and existing employees.
- Assisted with in-house employee appreciation events. Created presentation slideshows, sent out e-vites, and coordinated using Google Suite and Excel.
Public Relations Chair
Sigma Kappa Theta Eta Chapter
Las Vegas, NV
11.2020 - 12.2021
- Created and posted content for ongoing chapter events, newsletters, website updates, and other materials to promote the organization's initiatives.
- Developed and implemented a comprehensive public relations strategy to raise awareness of the organization's mission and goals.
- Assisted in developing promotional materials such as brochures, flyers, videos.
Assistant Manager
Aquatic Services of Las Vegas
Las Vegas, NV
03.2018 - 09.2021
- Monitored safety regulations and ensured that all lifeguards were following proper procedures.
- Provided guidance to staff on customer service best practices when interacting with guests or members of the facility.
- Performed daily opening and closing duties including cash handling.
- Maintained a neat, clean, organized work environment that meets company standards.
Education
Bachelor of Arts - Journalism And Media Studies, Social Media
University of Nevada - Las Vegas
Las Vegas, NV12.2023
Skills
- Social Media Marketing
- Interpersonal Skills
- Critical Thinking
- Leadership and Teamwork
References
References available upon request.
Timeline
Student Worker
UNLV Philanthropy and Alumni Engagement
01.2023 - 05.2023
Communications and Events Keyholder
Kendra Scott
04.2022 - Current
Public Relations Chair
Sigma Kappa Theta Eta Chapter
11.2020 - 12.2021
Assistant Manager
Aquatic Services of Las Vegas
03.2018 - 09.2021
Bachelor of Arts - Journalism And Media Studies, Social Media
University of Nevada - Las Vegas
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