Cathleen Lasley
Spokane,WA
Summary
Seasoned Territory Account Manager/Architectural Specifications Representative with a proven track record of securing and maintaining product specifications. Skilled in cultivating new business opportunities and fostering existing client relationships through superior customer service. Possess a comprehensive understanding of sales services, account management, and administrative tasks to address sales challenges and offer innovative solutions. Recognized for keen ability to identify sales prospects, nurture leads, and capitalize on opportunities. Results-driven sales expert poised for leadership roles, adept at driving revenue growth and strengthening client partnerships. Known for collaborative approach, strategic mindset, and clear communication style. Proficient in market analysis, lead generation strategies, and negotiation techniques.
Overview
25
25
years of professional experience
Work History
Architecture & Design Sales Manager
Cosentino, USA
04.2023 - Current
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Increased sales revenue by developing and implementing effective sales strategies.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
Commercial Sales and Specifications Representative
The E.B. Bradley Co.
04.2019 - 04.2023
- Responsible for managing purchasing accounts within assigned territory. Growing account base while maintaining and growing revenue with existing accounts.
- Providing information on products to specification community including product presentations and leading CEU presentations within architectural community.
- Identifying project opportunities and tracking them through CRM tool.
- Exceeded performance targets through diligent work ethic and focus on results-driven tasks.
Commercial Sales and Specifications Representative
The Cronin Company
01.2009 - 03.2019
- Responsible for managing purchasing accounts within assigned territory. Growing account base while maintaining and growing revenue with existing accounts.
- Providing information on products to specification community including product presentations and leading CEU presentations within architectural community.
- Maintaining customer resources for purchasing accounts and specifiers.
- Identifying project opportunities and tracking them through CRM tool.
- Managed diverse portfolio of customers, ensuring that each received tailored solutions aligned with their specific requirements.
Principal/Interior Designer
Lasley Designs
04.2000 - 10.2011
- Developed compelling design concepts, consistently exceeding client expectations and winning repeat business.
- Collaborated with contractors for seamless project execution, resulting in timely completion of projects.
- Negotiated contracts with vendors to secure competitive pricing for products and services without compromising on quality or style.
- Increased referral rates by consistently delivering exceptional customer service that fostered long-lasting relationships with clients.
- Balanced multiple projects simultaneously, effectively prioritizing tasks and managing time to meet all deadlines without sacrificing quality.
- Managed budgets effectively, delivering high-quality designs within allocated financial constraints.
Education
Associate of Science - Architectural Technology
Spokane Community College
Spokane, WA06.1998
Associate of Science - Residential Interior Design
Spokane Falls Community College
Spokane06.1997
Skills
- Strong relationship management
- Target planning and evaluation
- Experienced in managing Salesforce CRM systems
- Skilled in utilizing Spiro for customer relationship management
- Skilled in Oracle CRM Fusion
- Adept at utilizing Microsoft tools for effective document and data management
- Data-driven performance tracking
- Inspiring team engagement
- Strong written communication skills
Affiliations
- International Interior Design Associate (IIDA)
- National Kitchen and Bath Association (NKBA)
- American Institute of Architects (AIA)
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Architecture & Design Sales Manager
Cosentino, USA
04.2023 - Current
Commercial Sales and Specifications Representative
The E.B. Bradley Co.
04.2019 - 04.2023
Commercial Sales and Specifications Representative
The Cronin Company
01.2009 - 03.2019
Principal/Interior Designer
Lasley Designs
04.2000 - 10.2011
Associate of Science - Architectural Technology
Spokane Community College
Associate of Science - Residential Interior Design
Spokane Falls Community College
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