- Passionate about balancing physical health with mental and emotional wellness,
- Participating in fundraising events to support local charities, schools, or community projects,
- I enjoy cooking for friends and family gatherings,
- Avid Reader
- Growing herbs, vegetables, or fruits in my home garden
- I enjoy spending time with my family, which includes my 2 kitties and boyfriend
Cerina Soto
Morro Bay,United States
Summary
Dynamic events coordinator with a passion for hospitality and a proven track record of driving business growth through effective communication and collaboration. With 24 years of experience in the food and beverage industry, a strong commitment to leveraging this extensive background fosters the creation of positive workplace environments and exceptional events. Eager to contribute innovative ideas and strategic insights that elevate organizational success in event coordination and management while consistently delivering outstanding guest service. Results-oriented professional dedicated to crafting impactful experiences that resonate with clients and attendees, ensuring memorable occasions that exceed expectations.
Overview
24
24
years of professional experience
Work History
Server
Blast and Brew
Pismo Beach, CA
03.2025 - Current
- Explained menu items and suggested appropriate options for food allergy concerns.
- Cultivated warm relationships with regular customers.
- Worked with POS system to place orders, manage bills, and handle complimentary items.
Event Manager/ Event Bartender
Cheers with Chad
Camarillo, CA
01.2020 - Current
- Prepared custom drink orders for 300+ guests by accurately measuring and mixing house ingredients.
- Used extensive knowledge of beer, wine and spirits to make informed recommendations to customers.
- Uphold strict regulations for safe alcohol service and food safety.
- Managed administrative logistics of events planning, event booking, and event promotion.
Substitute
Palo Verde School district
Tulare, United States
03.2025 - 06.2025
- Engaged in substitute teaching, providing support to students in various subjects, which helped maintain a consistent learning environment in the absence of regular teachers.
- Contributed to lesson delivery and classroom activities, helping 40 students stay focused and engaged while reinforcing key concepts.
Event Operations Coordinator/Supervisor
Sequoia Brewing Company
Visalia, CA
01.2017 - 03.2025
- Partnered with upper management to design and execute customized banquets and promotional events that aligned with client expectations.
- Directed full event operations, including logistics, team delegation, and guest relations, ensuring seamless execution and high satisfaction.
- Assisted with brand representation during events, providing knowledgeable recommendations that enhanced the customer experience.
- Engaged with 200+ guests daily, delivering excellent service that fostered repeat business and positive word-of-mouth.
Server/Head Bartender
Chili's Grill and Bar
Visalia, CA
12.2006 - 01.2019
- Boosted bar profitability, mentoring team members on routine procedures and productivity strategies.
- Performed opening and closing duties, printing sales reports, setting up for incoming shift, preparing cash drawers, and taking inventory.
- Established relationships with suppliers, negotiating favorable terms for beverage procurement.
Education
Bachelors - Communication
University of Phoenix
Phoenix, Arizona09-2025
Master of Science - Business Administration And Management
University of Phoenix
Tempe, AZ06-2027
Skills
- Strong interpersonal skills
- Skilled communicator
- Supportive presence
- Focused industry expert
- Skilled in collaborative projects
- Hospitality management skills
- Culinary pairing knowledge
- Strong organizational skills
- Leadership and oversight
- Logistics management
- Contract negotiation expertise
- Organizing fundraising events
- Facilitate exhibit planning
- Promotional marketing strategies
- Event marketing
- Excelsin leadership
- Problem solver
- Innovative
- Creative
- Assertive
- Hard worker
- Effective communicator
Accomplishments
- Coordinated and executed weddings, banquets, and corporate events for up to 300+ guests, ensuring seamless operations and exceptional client satisfaction.
- Supervised and trained teams of servers and bartenders, delegating responsibilities to maintain smooth event flow and top-tier guest service.
- Brought 20+ years of bartending and serving expertise to events, consistently earning positive feedback for professionalism and hospitality.
- Streamlined event setup and service processes, reducing preparation time while improving efficiency and guest experience.
- Applied leadership and communication skills from substitute teaching to event supervision, effectively managing diverse teams under dynamic conditions.
Certification
09/2019 Certified makeup artist makeup artist Certified makeup artist from Makeup Designory in Burbank, CA, with 10 years of experience, specializing in seasonal client work during Halloween, which enhances clients' looks for special occasions.
Interests
Timeline
Server
Blast and Brew
03.2025 - Current
Substitute
Palo Verde School district
03.2025 - 06.2025
Event Manager/ Event Bartender
Cheers with Chad
01.2020 - Current
Event Operations Coordinator/Supervisor
Sequoia Brewing Company
01.2017 - 03.2025
Server/Head Bartender
Chili's Grill and Bar
12.2006 - 01.2019
Bachelors - Communication
University of Phoenix
Master of Science - Business Administration And Management
University of Phoenix
Community Service & Volunteer Work
Palo Verde school, Tulare, Ca. I do my best to help wherever I'm needed at the school. I have volunteered to give presentations for Career Day, where I shared my journey as a makeup artist—it was so special to connect with the students in that way.
I like to help Whenever I can, I donate food and clothing to children and families who could use a little extra support. Giving back to the community means a lot to me.,
Gateway church volunteer, I have helped organize many food and toy drives for the less fortunate through my church.