Cesar Sa
Celebration,FL
Summary
Dynamic finance executive with a proven track record at Citibank, Chase Bank and Meta Apply IE, driving strategic growth and M&A initiatives across multiple regions. Expert in deal structuring and negotiation, I fostered partnerships that enhanced profitability and operational excellence. Adept at cross-functional leadership, I consistently deliver results that exceed expectations.
Overview
19
19
years of professional experience
Work History
Chief Financial Officer (CFO)
Meta Apply IE
Tampa, FL
01.2017 - Current
- Directed strategic growth and M&A initiatives across U.S., Latin America, and Europe, overseeing financial strategy, pricing, and deal governance.
- Structured multi-million-dollar partnerships with fintechs, global education platforms, and payment providers.
- Built financial models for acquisitions and cross-border expansion.
- Collaborated with Legal, Product, and Finance teams to implement commercial agreements, compliance, and reporting frameworks.
Executive Director Business Development
IE International
São Paulo
12.2010 - 01.2017
- Driving the expansion of IE International's franchise network across Brazil, Ireland and Australia, growing from 7 to 73 units.
- Leading strategic initiatives that resulted in 12 consecutive years of the Brazilian Franchising Association (ABF) Excellence Award, a unique achievement in the international education industry.
- Implementing management systems and CRM solutions that optimized operations, enhanced customer experience, and positioned the company as the market leader in international education across Latin America.
- Spearheading business development strategies that secured multiple international awards and recognitions, while fostering sustainable growth and operational excellence.
Product Manager
Citibank
São Paulo
01.2008 - 12.2010
- I was selected for Citibank's prestigious global trainee program, chosen from more than 20,000 applicants, and advanced to manage the Credicard and Diners Club credit card portfolios.
- I developed strategies to expand card usage and loyalty, negotiated partnerships, and enhanced profitability of premium products.
- My role required close collaboration with finance, operations, and technology teams to deliver competitive product positioning in Brazil's evolving payments landscape.
Credit Risk Analyst
Chase Bank
Orlando, FL
12.2006 - 11.2007
- During my tenure at Chase, I played a key role in the launch of the Universal Studios co-branded credit card.
- This project deepened my expertise in U.S. credit scoring models, consumer behavior, and the integration of loyalty programs into large-scale partnership structures.
- It also provided me with valuable exposure to the entertainment and travel industries, linking payments to customer experience.
Education
Master of Business Administration - MBA -
Schiller International University
Tampa, FL10.2025
Bachelor of Marketing & Business -
ESPM - University of Marketing and Advertising
Rio de Janeiro, Brazil01.2007
Skills
- Enterprise sales leadership
- Strategic partnerships
- Deal structuring and negotiation
- Pricing strategy
- Payments and SaaS ecosystems
- M&A and financial modeling
- Cross-functional leadership
Languages
English
Native/ Bilingual
Portuguese
Native/ Bilingual
Spanish
Full Professional
Accomplishments
- Recognized by the U.S. Government with an EB1a Green Card for extraordinary ability, awarded to top global executives.
Timeline
Chief Financial Officer (CFO)
Meta Apply IE
01.2017 - Current
Executive Director Business Development
IE International
12.2010 - 01.2017
Product Manager
Citibank
01.2008 - 12.2010
Credit Risk Analyst
Chase Bank
12.2006 - 11.2007
Master of Business Administration - MBA -
Schiller International University
Bachelor of Marketing & Business -
ESPM - University of Marketing and Advertising