CHARLENE AMES
Virginia Beach
Summary
Outgoing Engagement Specialist experienced in using multimedia tools to drive brand awareness. Improved sales metrics through continuous assessment of satisfaction levels. Drafted newsletters and press releases to promote corporate marketing strategies.
Overview
15
15
years of professional experience
Work History
Intake & Engagement Specialist
Williams Deloatche
Virginia Beach
04.2025 - Current
- Coordinated client intake processes to ensure smooth onboarding in law firm setting.
- Communicated with clients to gather necessary information and documentation.
- Collaborated with insurance providers to improve efficiency of client intake procedures.
- Developed policies aimed at enhancing client experience throughout intake process.
- Trained new staff on intake procedures and best practices regularly.
- Scheduled appointments and managed calendars for lawyers and paralegals efficiently.
- Provided information and resources to individuals, families, and groups seeking assistance.
INTERACTIVE COMMUNICATION SPECIALIST
Aviation Institute of Maintenance, Centura College, and Tidewater Tech
01.2012 - 2019
- Engaged with customers directly to address inquiries and provide support.
- Assisted customers with order and product issues to ensure resolution and maintain loyalty.
- Provided timely updates on order status to keep customers informed.
- Answered customer inquiries to enhance satisfaction.
- Responded to inquiries regarding company policies and procedures to ensure clarity.
ADMISSIONS REPRESENATIVE
Aviation Institute of Maintenance, Centura College, and Tidewater Tech
04.2024 - 04.2025
- Coordinated recruitment events, including college fairs and open houses, enhancing student engagement and attracting new applicants.
- Maintain accurate and up-to-date records of prospective, current, and past applicants, including their contact information, application status, and communications.
- Developed and implemented marketing and outreach strategies, boosting visibility and appeal of institution's programs.
- Addressed objections and concerns from prospective students and parents with clear, empathetic responses, fostering trust and encouraging enrollment.
PROJECT MANGER
New Day Office Furnishing
12.2023 - 05.2024
- Managed government projects, ensuring adherence to regulations and delivering results on time.
- Oversaw budget and project spending to ensure financial compliance and resource allocation.
- Tracked and reported project progress to stakeholders, facilitating timely decision-making.
- Directed subcontractors and in-house laborers for task completion.
- Manage subcontractors and in-house payroll.
- Reviewed contracts for compliance and accuracy.
- Maintain and/or ensure maintenance of client records related to invoicing and bill payment.
- Work in fast-paced and ever changing environment.
PROJECT MANAGER/ ADVERTISING COORDINATOR
Aviation Institute of Maintenance, Centura College, and Tidewater Tech
03.2022 - 08.2023
- Development and delivery of integrated strategies for advertising campaigns across all channels and business lines.
- Manage current advertising campaigns, develop new strategies in lead generation, brand advertising, and mass communications in support of sales and marketing.
- Recommended strategies that enhanced return on investment and effectiveness of advertising campaigns.
- Ensured timely creation, planning, and execution of projects to meet campaign goals.
- Conducted formal and informal mentoring sessions for new employees to facilitate their onboarding and integration.
- Assisted Director of Advertising in diverse tasks contributing to overall project success.
SOCIAL MEDIA SPECIALIST
Aviation Institute of Maintenance, Centura College, and Tidewater Tech
01.2019 - 03.2022
- Create and publish engaging and relevant social media content, including text, images, and video.
- Monitored and responded to user comments and messages on social media platforms to enhance community engagement.
- Analyzed and reported on social media metrics, providing insights to inform strategy and optimize performance.
- Collaborate with other members of the marketing and advertising team to ensure that social media efforts align with overall goals.
- Collaborate with external influencers to expand the reach of the company's social media presence.
- Created and analyzed paid social media campaigns, focusing on increasing brand visibility and driving measurable sales growth.
- Adapted the company's social media strategy to incorporate new platforms and features.
- Development and delivery of integrated strategies for advertising campaigns across all channels.
Education
TIDEWATER COMMUNITY COLLEGE
08-2026
OSHA 30
University of South Florida
Tampa, FL01-2024
CPR CERTIFIED
01-2023
DIGITAL MARKETING CERTIFIED
HUBSPOT
01-2022
INBOUND MARKETING CERTIFIED
HUBSPOT
01-2022
DIGITAL ADVERTISING CERTIFIED
HUBSPOT
01-2022
SOCIAL MEDIA CERTIFIED
HUBSPOT
01-2022
High School Diploma -
OSCAR F. SMITH HIGH SCHOOL
Chesapeake, VA01-2002
Skills
- Client onboarding strategies
- Client engagement
- Customer relationship management
- Communication skills
- Project management
- Data analysis
- Digital marketing
- Client advocacy techniques
- Team collaboration
- Cross-functional coordination
- Attention to detail
- Client support management
- Conflict resolution
- Empathetic communication
- Client advocacy techniques
- Brand awareness
- Client advocacy techniques
Timeline
Intake & Engagement Specialist
Williams Deloatche
04.2025 - Current
ADMISSIONS REPRESENATIVE
Aviation Institute of Maintenance, Centura College, and Tidewater Tech
04.2024 - 04.2025
PROJECT MANGER
New Day Office Furnishing
12.2023 - 05.2024
PROJECT MANAGER/ ADVERTISING COORDINATOR
Aviation Institute of Maintenance, Centura College, and Tidewater Tech
03.2022 - 08.2023
SOCIAL MEDIA SPECIALIST
Aviation Institute of Maintenance, Centura College, and Tidewater Tech
01.2019 - 03.2022
INTERACTIVE COMMUNICATION SPECIALIST
Aviation Institute of Maintenance, Centura College, and Tidewater Tech
01.2012 - 2019
TIDEWATER COMMUNITY COLLEGE
OSHA 30
University of South Florida
CPR CERTIFIED
DIGITAL MARKETING CERTIFIED
HUBSPOT
INBOUND MARKETING CERTIFIED
HUBSPOT
DIGITAL ADVERTISING CERTIFIED
HUBSPOT
SOCIAL MEDIA CERTIFIED
HUBSPOT
High School Diploma -
OSCAR F. SMITH HIGH SCHOOL