Summary
Overview
Work History
Education
Skills
Timeline
Previous Experience
Personal Information
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CHARLIE DEANE

CHARLIE DEANE

Seattle,WA

Summary

Dynamic and driven sales professional with extensive success generating sales, managing customer relationships, and identifying new business opportunities while consistently meeting-and often outperforming-sales objectives. Business administration acumen with strong skills in assessing customer needs and executing sales and marketing plans; commitment to creating enduring and beneficial partnerships with clients and achieving exceptional levels of retention. Expert manager, presenter, and negotiator able to forge solid relationships with architects and builders while building consensus across organizational levels.

Overview

25
25
years of professional experience

Work History

TERRITORY MANAGER

ALL WEATHER ARCHITECTURAL ALUMINUM
Vacaville, CA
11.2025 - Current
  • Develop and implement sales strategies to increase revenue and meet sales goals of All Weather Aluminum windows & doors products through new and existing strategic dealer partner relationships within a market territory of WA, OR, ID, HI. Establish relationships and maintain frequent contact with customers to ensure satisfaction. Negotiate terms with customers to ensure maximum sales opportunities. Analyze customer data and implement appropriate marketing strategies. Work with cross-functional teams to promote products. Monitor competitors and stay abreast of industry trends. Provide customers with technical support and product information. Generate sales reports and analyze sales performance.

Selected accomplishments:

  • Established two new dealer partnerships within Hawaii market
  • Successfully helped and guided three existing dealers to the next dealer tier level up in revenue growth
  • Developed a new dealer partnership within the Washington market
  • Established two new dealer partnerships within Oregon market

ARCHITECTURAL SALES

KOLBE GALLERY
Seattle, WA
02.2021 - 11.2025
  • Lead sales of Kolbe Windows & Doors specializing in residential architectural and builder markets where I managed all facets of sales, business development and project management within Washington State generating growth through prospecting, presentations, building trusted relationships, proposals, strategic negotiations and impeccable customer service.

Selected accomplishments:

  • Developed, executed and exceeded tactical sales plans 2021, 2022, 2023, 2025
  • Constituted new large Architectural client relationships with Olson Kundig Architects, Bohlin Cywinski Jackson Architects, SKB Architects, Lane Williams Architects, Stephenson Design Collective Architects, Deforest Architects, Chadbourne + Doss Architects and more.
  • Established new large Contractor client relationships with Lochart Suver Construction, DowBuilt Construction, Clark Construction, Bellan Construction, Thomas Fragnoli Construction, DLH Construction, Dyna Construction and more.
  • Increase sales from $950,000 2021 to $2.3 million 2024

DIRECTOR OF NATIONAL SALES

URBAN HARDWOODS
Seattle, WA
09.2017 - 02.2020
  • Restructured corporation core market strategy from retail markets to corporate commercial and hospitality markets. Pioneered and established a national sales distribution network nationwide. Managed all facets of business development and sales management. Provided staff recruiting, mentoring, coaching and leadership to sales and project management team. Developed, built and managed new and existing client relationships. Developed and led sales presentations to capture new business opportunities. Led strategic negotiations.

Selected accomplishments:

  • Developed business sales distribution plan 2018, 2019 and 2020
  • Developed new pricing structure and estimating configurator for sales team to use when quoting.
  • Managed payroll and sales commissions
  • Successfully launched, built and managed sales distribution network in 2018 establishing sales representation in WA, OR, AK, ID, CA, TX, OK, NY, NJ, PE, MA, MD, VA, DC, and FL
  • Increased sales from $1.7 Million in 2018 to $3.6 Million in 2019 ($1.9 Million increase in 12 months)
  • Constituted new large client relationships with Google, Microsoft, Nordstrom, Warner Brothers and LinkedIn

NATIONAL SALES DIRECTOR AND BUSINESS DEVELOPMENT

MEYER WELLS
Seattle, WA
08.2014 - 08.2017
  • Propelled sales for corporations specializing in commercial Architecture & Design (A&D) direct sales in WA, OR and hospitality accounts nationwide. Also charged with pioneering and establishing a national sales distribution network to exploit and generate sales nationwide. Managed all facets of business development and sales management within these sectors. Developed presentations and led sales and strategic negotiations.

Selected accomplishments:

  • Developed business sales distribution plan 2015, 2016 and 2017
  • Successfully launched and managed sales distribution network in 2015 establishing sales representation in CA, NV, AZ, HI, IL, WI, MD, VA, DC, TX.
  • Generated $620,000 revenue for 2015 and $1.5M in 2016.
  • Responsible for growth in nationwide hospitality market in 2016, establishing national programs with Hilton Garden Inn, Hyatt Place, Hyatt House, Starwood Elements Hotels and Marriott.
  • Established Key accounts with large national retail companies such as Starbucks, Nordstrom and Neiman Marcus

SALES AND PROJECT DEVELOPMENT

WHITLEY MANUFACTURING
Marysville, WA
01.2013 - 08.2014
  • Lead sales for corporation specializing in manufacturing commercial modular buildings. Managed all facets of business development and project management within North America. Developed presentations and led strategic negotiations.

Selected accomplishments:

  • Successfully broke into new market segment in the oil industry.
  • Generated $2,000,000 + sales revenue in first year.

SALES MANAGER/OWNER

DEANE SOURCE GROUP
Seattle, WA
03.2011 - 12.2012
  • Established a sales consultant company helping international architectural material product corporations break into North American Commercial Architectural Market.

Selected accomplishments:

  • Engaged in market studies through direct sales contact with architects, designers, contractors and developers in North America.
  • Developed business plans to penetrate North American market.
  • Generated sales and led project management activities.
  • Built brand recognition across North America while continually expanding sales distribution to accelerate revenue growth.

VICE PRESIDENT OF GLOBAL SALES

JOEL BERMAN GLASS STUDIOS
Seattle, WA
01.2006 - 04.2010
  • Held full accountability for leading sales and HR staff in sales, recruiting, training, operations, and administration for a luxury decorative glass manufacturer with international sales distribution catering to commercial architectural markets; trained and led 32 sales professionals. Tracked profit margins and sales performance. Drove needs analysis, employee recruitment, and sales staff training and development. Developed and managed operational budgets.

Selected accomplishments:

  • Increased sales growth in 2006 and 26% sales growth in 2007, followed by 5%-7% growth each consecutive year.
  • Transformed corporate financial performance from profit loss to positive profit growth through strategic sales initiatives and successful team direction.
  • Developed and established sales and tracking reporting systems to support continued sales growth.
  • Introduced sales, design, and engineering consultation services to customers to accelerate sales.
  • Increased sales force by 44% within just two years.

SALES MANAGER/OWNER

SOREA LLC
Seattle, WA
02.2004 - 12.2005
  • Established and expanded a design/manufacturing company specializing in designer resin and polymer furniture and architectural decorative materials. Spearheaded full range of sales management responsibilities, including lead generation / qualification, presentations, and contract negotiations. Directly handled vendor relations / negotiations. Led all staff recruitment, coaching, and training initiatives. Managed marketing functions, including branding, collateral development, website management, and overall merchandising. Oversaw budget and P&L analysis.

Selected accomplishments:

  • Successfully developed brand messaging and recognition across North America while continually expanding sales distribution to accelerate revenue growth.
  • Design and develop all resin and polymer products and product lines for the company. Built a production casting capacity of up to 650 lbs. per castings cycle specializing in three-dimensional textures and shapes for the commercial A & D North American market.
  • Cultivated strong national showroom presence with 18 locations across the country.
  • Developed and directed national sales force of 18 sales representatives across North America.

NATIONAL SALES MANAGER

LUMICOR, INC.
Seattle, WA
01.2001 - 01.2004
  • Charged with pioneering new product division for architectural decorative material manufacturer. Defined business development market opportunities in A & D markets through direct and distribution channels. Built and led team of more than 100 sales representatives. Contributed to invention and definition of patent manufacturing processes. Created company branding, business, and marketing strategy for each year.

Selected accomplishments:

  • Initiated international distribution relationships, establishing distribution sales forces of 350+ sales representatives.
  • Secured strategic partnerships and alliances with Fortune 500 companies such as Steelcase and Haworth.
  • Increase sales from $0 Revenue to $9 Million in 28 months

Education

Bachelor of Arts - Communications

PACIFIC LUTHERAN UNIVERSITY
Tacoma, WA

Skills

  • Strategic sales planning
  • Consultative selling
  • Achieving revenue goals
  • Strategic goal setting
  • Sales Team Coaching & Leadership
  • Customer Service & Retention
  • Relationship building expertise
  • Sales expertise
  • Relationship building
  • Sales development

Timeline

TERRITORY MANAGER

ALL WEATHER ARCHITECTURAL ALUMINUM
11.2025 - Current

ARCHITECTURAL SALES

KOLBE GALLERY
02.2021 - 11.2025

DIRECTOR OF NATIONAL SALES

URBAN HARDWOODS
09.2017 - 02.2020

NATIONAL SALES DIRECTOR AND BUSINESS DEVELOPMENT

MEYER WELLS
08.2014 - 08.2017

SALES AND PROJECT DEVELOPMENT

WHITLEY MANUFACTURING
01.2013 - 08.2014

SALES MANAGER/OWNER

DEANE SOURCE GROUP
03.2011 - 12.2012

VICE PRESIDENT OF GLOBAL SALES

JOEL BERMAN GLASS STUDIOS
01.2006 - 04.2010

SALES MANAGER/OWNER

SOREA LLC
02.2004 - 12.2005

NATIONAL SALES MANAGER

LUMICOR, INC.
01.2001 - 01.2004

Bachelor of Arts - Communications

PACIFIC LUTHERAN UNIVERSITY

Previous Experience

  • National Sales Director, Laurel Graphics, 1998-09-01, 2001-01-01
  • National Sales Representative, GM Nameplate, 1997-01-01, 1998-01-01
  • Business Development Manager, Ilium Associates, Inc., 1994-01-01, 1997-01-01

Personal Information

Title: Architectural Sales Manager / Executive