Chelsey Huff
Work Preference
Summary
Relationship-driven Client Success Manager with deep expertise in automotive digital strategy, inventory performance, and dealership operations. Known for translating data into actionable insights that improve inventory turn, pricing strategy, lead quality, and overall dealership performance.
Proven ability to partner with dealerships as a strategic advisor, optimizing Autotrader, Kelley Blue Book, and CRM performance while strengthening internal processes and team effectiveness. Passionate about helping dealers align marketing, inventory, and operational strategies to drive measurable, long-term growth.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Client Success Manager – Autotrader & Kelley Blue Book
Cox Automotive
10.2025 - Current
- Partner with dealership clients to drive performance across Autotrader and Kelley Blue Book, leveraging data insights to improve visibility, lead conversion, and overall ROI.
- Manage a portfolio of dealership partners, providing consultative guidance on digital strategy, inventory marketing, and lead performance.
- Analyze key performance metrics such as VDP views, lead volume, conversion rates, and cost per lead to identify growth opportunities.
- Deliver actionable recommendations that improve listing performance, increase engagement, and maximize exposure across marketplaces.
- Support dealers in optimizing inventory merchandising, pricing strategies, and content to align with market demand.
- Collaborate with internal teams to align solutions with client goals, ensuring a seamless and high-value experience.
- Lead performance reviews and strategy sessions focused on measurable outcomes and long-term growth.
- Strengthen dealership processes by coaching on lead response, follow-up strategies, and CRM utilization.
- Improved client engagement and lead quality by leveraging performance data and targeted optimization strategies.
- Increased dealership visibility and shopper interaction through enhanced listing content, pricing alignment, and inventory strategy.
- Strengthened lead conversion by coaching BDC teams on response time, follow-up strategies, and CRM best practices.
- Built long-term client partnerships, contributing to strong retention and continued product adoption.
- Drove adoption of Autotrader, Kelley Blue Book, and CRM tools, maximizing marketing effectiveness and ROI.
AMP Marketing Account Manager
Cox Automotive
11.2021 - 10.2025
- Managed client relationships, developing customized marketing strategies that enhanced dealership performance.
- Provide performance reporting and insights to guide marketing decisions.
- Coach BDC teams and sales representatives on digital lead handling and follow-up strategies.
- Played a key role in evolving AMP by implementing new processes and driving growth initiatives.
- Co-op subject matter expert, helping dealers secure OEM reimbursement opportunities.
- Trained and mentored team members, improving dealer experience and overall satisfaction.
- Awarded Q4 Drive Award and recognized as an Everyday Hero nominee.
BDC / Internet Manager | Title Clerk | Accounting Specialist
INFINITI of Northern Kentucky
Ft. Wright, KY
01.2019 - 10.2021
- Managed internet leads and appointments, exceeding performance targets by effectively engaging potential customers.
- Maintained a 105% customer handling score for 11 consecutive months.
- Executed remote vehicle sales, facilitating out-of-state transactions to expand customer base.
- Oversaw title processing and accounting functions including deal posting and funding follow-up.
- Developed processes enhancing operational efficiency and elevating customer experience.
BDC Manager
Midwest Auto Store
01.2015 - 01.2019
- Led BDC operations, enhancing lead management, appointment setting, and CRM follow-up processes.
- Built and implemented processes across service, sales, and BDC.
- Trained sales staff on systems and customer engagement strategies, improving overall team effectiveness.
- Supported marketing and advertising partnerships, resulting in increased traffic and lead generation.
Team Lead
Convergys/ LensCrafters
Erlanger, Kentucky
11.2013 - 11.2015
- Coached and led call center agents to enhance call quality and adherence to procedures.
- Evaluated agent calls, providing actionable feedback to elevate quality scores and customer satisfaction.
- Managed daily performance metrics, establishing accountability through goal-setting and coaching.
- Oversaw timekeeping approvals, corrective actions, and performance management processes.
- Developed dashboards to monitor team productivity, call performance, and operational trends.
- Implemented incentive programs that increased engagement, morale, and overall productivity.
- Partnered with leadership to refine call scripting and standard operating procedures for improved consistency.
- Introduced a call-back process to minimize no-shows, enhancing appointment adherence.
Education
Doctorate of Management -
University of Phoenix
Phoenix, AZ06-2029
Master of Business Administration (MBA) -
University of Phoenix
Phoenix, AZ01-2025
Bachelor of Business Management -
University of Phoenix
Phoenix, AZ08-2021
Skills
- Automotive marketing strategy
- Growth management
- VAuto Knowledge
- Dealertrack experience
- Salesforce utilization
- Digital marketing optimization
- Digital marketing strategy
- CRM management
- CRM expertise
- CRM software
- Performance Lead generation
- Performance metrics
- Client relationship management
- Client retention
- Client engagement
- Client onboarding
- CRM expertise
- Upselling strategies
- Retention strategies
- Sales process coaching
- Cross-functional teamwork
- Cross-department collaboration
- Project management
- Retention strategies
- Customer satisfaction
- Customer service and support
- Troubleshooting
- Deadline management
- Microsoft Excel proficiency
- Marketing tools
- Account management
- Client communication strategies
- Account management
- Cross-department collaboration
- Client communication strategies
Certification
Kentucky Notary Public, 05/13/29
Timeline
Client Success Manager – Autotrader & Kelley Blue Book
Cox Automotive
10.2025 - Current
AMP Marketing Account Manager
Cox Automotive
11.2021 - 10.2025
BDC / Internet Manager | Title Clerk | Accounting Specialist
INFINITI of Northern Kentucky
01.2019 - 10.2021
BDC Manager
Midwest Auto Store
01.2015 - 01.2019
Team Lead
Convergys/ LensCrafters
11.2013 - 11.2015
Doctorate of Management -
University of Phoenix
Master of Business Administration (MBA) -
University of Phoenix
Bachelor of Business Management -
University of Phoenix