CHERYL ALFONSECA
Cambridge,MA
Summary
Results-driven communications professional with over 6 years of experience in client engagement and project coordination within dynamic environments. Expertise in CRM systems and content creation, with a strong focus on brand development and digital marketing strategies. Demonstrates organizational skills and creativity, enhancing visual communication and storytelling efforts.
Overview
8
8
years of professional experience
Work History
Independent Content Creator | Personal Brand
Self-Employed
Cambridge, MA
08.2026 - Current
- Created and published short-form content on Instagram and TikTok, engaging audiences with themes of faith, wellness, mindset, and lifestyle.
- Designed content themes, established posting schedules, and crafted engaging captions and community prompts to enhance audience interaction and support consistent publishing.
- Analyzed audience engagement data to optimize hooks and messaging, improving content relevance and platform effectiveness.
Client Specialist
Mass General Brigham
Boston, MA
08.2025 - Current
- Coordinated high-touch client communications and service requests across phone, email, in-person, and internal teams, enhancing client satisfaction in a fast-paced concierge environment.
- Managed competing priorities and time-sensitive needs while coordinating across teams, ensuring clear and polished communication under pressure.
- Use Salesforce CRM, EPIC, and Microsoft Office to track requests, maintain accurate information, and support daily workflow execution.
International Client Specialist
Mass General Brigham
Boston, MA
01.2024 - 08.2025
- Coordinated care and travel logistics for international patients, ensuring seamless communication and scheduling across clinical teams and departments.
- Managed transportation and patient logistics, balancing multiple requests and timelines to ensure timely service delivery.
- Improved intake and data-entry processes, contributing to a 25% improvement in scheduling efficiency.
- Acted as an Epic and Salesforce superuser, training staff and resolving system and workflow questions.
Administrative Receptionist
Pediatric Associates of Medford
Medford, MA
09.2022 - 12.2023
- Coordinated patient and clinical team scheduling to streamline operations and ensure organized daily workflow.
- Managed high-volume scheduling, client inquiries, and appointment communications while maintaining accurate digital records in Epic.
- Improved appointment confirmation workflows, achieving 15% reduction in no-shows.
Administrative Assistant
Marathon Physical Therapy
Newton, MA
03.2019 - 03.2021
- Coordinated scheduling, client communications, documentation, and administrative workflows to enhance operational efficiency. Streamlined intake process, minimizing paperwork errors and expediting processing time.
- Managed patient scheduling for physical therapy appointments and treatment plans.
- Verified insurance coverage and updated patient records in clinic systems.
- Managed incoming phone calls and routed calls to therapists and front desk staff.
Education
Bachelor of Science - Exercise and Health Science
University of Massachusetts Boston
Boston, MA05-2021
Skills
- Content Creation
- Content writing
- Social Media
- Content management
- Content Management System
- Brand communication
- Project Coordination
- Process Improvement
- Microsoft Office
- Stakeholder communication
- Collaboration skills
- Bilingual: English & Spanish
VOLUNTEERING
Los Angeles, CA | July 2024
Supported community outreach initiatives and coordinated service activities with church leadership and volunteers.Timeline
Independent Content Creator | Personal Brand
Self-Employed
08.2026 - Current
Client Specialist
Mass General Brigham
08.2025 - Current
International Client Specialist
Mass General Brigham
01.2024 - 08.2025
Administrative Receptionist
Pediatric Associates of Medford
09.2022 - 12.2023
Administrative Assistant
Marathon Physical Therapy
03.2019 - 03.2021
Bachelor of Science - Exercise and Health Science
University of Massachusetts Boston