Cheryl Roe-Besta
Clifton,NJ
Summary
Dynamic leader with a proven track record at Tapestry Inc., excelling in sales operations and customer requirements. Expert in inventory management and analytical thinking, I drove revenue growth through innovative strategies and effective team leadership, achieving sales goals while enhancing operational efficiency. Proficient in SAP and skilled in adapting to evolving business needs.
Overview
36
36
years of professional experience
Work History
Director of Wholesale Operations
Tapestry Inc.,
10 Hudson Yards, New York, NY 10001
01.2019 - 04.2025
- Responsible for managing wholesale operations for the Kate Spade and Adelington Brands 2+ direct reports
- Championed continuous improvement efforts within the organization, promoting a culture of excellence, achieving financial goals, and process improvements.
- Analyzed customer requirements to identify opportunities for improvement and to reduce chargebacks.
- Optimized inventory management by streamlining reporting and prioritizing inbound shipments.
- Spearheaded corporate and brand initiatives and projects.
- Increased wholesale revenue by developing and implementing effective reporting and allocation strategies.
- Achieved sales goals and service targets by supporting all new customer relationships.
- Achieved established KPI for company, through teamwork and focus on customers.
- Maintained financial controls, and planned business operations, while identifying and pursuing opportunities to grow business and boost profits.
- Liaised with sales, account services, and management teams to develop solutions and accomplish brand objectives.
- Developed presentation decks to present ideas and communicate results.
Director of Allocations
Kate Spade & Company
New York, NY
12.2006 - 12.2018
- Managed 3+ team members to execute the allocation process / pick ticket creation for all Kate Spade, Jack Spade, and Saturday product for both wholesale customer and DTC business (Kate Spade: Retail, Outlet, ECOM)
- Spearheaded innovative approaches to allocation process, including automated allocations, fill rate reporting based on customer window, and prioritization based on fiscal forecast.
- Created allocation guide based on customer requirements
- Created distribution guide based on customer ship requirements / routing
- Provided volume ship forecast in units and dollars to finance and distribution center leaders for fiscal month / fiscal quarter
Allocation Manager
Liz Claiborne / Fifth & Pacific
North Bergen, NJ
09.1989 - 12.2018
- Led team of 24+ allocators across 50 brands (required travel to West Coast for Lucky Brand & Juicy Couture) -
- Key support for distribution planning and forecasting
- Inventory evaluation
- Pick ticket creation
- Led or assisted in multiple projects, acquisitions, and system upgrades
Education
Bachelor of Science - Communications
William Paterson University of New Jersey
Wayne, NJ05.2000
Associate of Applied Science - Fashion Management And Marketing
Berkeley College
New York, NY05.1992
Skills
- Wholesale customer management
- Team leadership
- Sales operations
- Wholesale Allocations and Planning
- Financial and volume forecasting
- Project management
- Inventory management
- Sales reporting
- Customer portal management / DSCO / Commerce Hub
- Excel, Word, Powerpoint
- Teams, Zoom, Google
- SAP
- Sales tracking
Accomplishments
- Created multiple tools & documents including but not limited to: vendor guides, new account packet, allocation guidelines, distribution guidelines, job descriptions, RACI, and financial reports and snapshots
- Key support in successful Kate Spade collaboration initiatives with Disney (Global parks, stores, and ECOM), Mars M&M, Sanrio (Hello Kitty), and Heinz.
- Involved with all Distribution Center initiatives including: new DC openings, DC exit strategies, inventory transfers, volume projections, re-ticketing of merchandise, RFID initiatives, customer ship requirements
- Collaborated and led internal teams on acquisitions (C&C, Mac & Jac, Enyce, Juicy Couture, Lucky Brand Jeans, Kate Spade, etc.)
- Assisted in implementation of all internal systems (SAP, Full Circle, Sewn)
Timeline
Director of Wholesale Operations
Tapestry Inc.,
01.2019 - 04.2025
Director of Allocations
Kate Spade & Company
12.2006 - 12.2018
Allocation Manager
Liz Claiborne / Fifth & Pacific
09.1989 - 12.2018
Bachelor of Science - Communications
William Paterson University of New Jersey
Associate of Applied Science - Fashion Management And Marketing
Berkeley College