Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
Certification
Charitable contributions
Timeline
Generic
Cheryl Sullivan Willis

Cheryl Sullivan Willis

Head Designer/Esthetician Salon Owner
Daleville,VA

Summary

Results-oriented Salon Manager adept at hiring, developing and leading strong teams. Trend-savvy and fashion-forward with passion for mastering emerging trends to meet client needs. Specialized Job Title with Number years of experience in beauty industry supporting individualized client requests. Perfection-oriented professional offering broad client portfolio with diverse styles and unparalleled versatility. Creative and relevant lifelong student of evolving style popularity.

  • Enthusiastic Hair Designer with a 30+-year background in the haircare industry. Committed to making clients feel at ease and comfortable,offering red carpet service at value price. Expertise in healthy, modern styling techniques, formal event styles and coloring.
  • Observant
  • Salon owner/designer skilled at managing customer needs, assessing styles and recommending optimal choices. Technically skilled hair and makeup stylist, recommending products and looks based on physical characteristics and customer requests. Highly coordinated cashier and desk operator with natural aptitude for multitasking and accurate money handling.

Overview

18
18
years of professional experience
1
1
Certification

Work History

Sabika Jewelry Stylist

Sabika Jewelry
04.2010 - Current

I create a unique fun shopping experience for women while they choose seasonal classic, trendy or boho jewelry styles that became part of heirloom collection.

This fun job has granted me great success!!

Hair Designer-Salon Manager

P.ZAZ Salon &Spa
09.2004 - Current
  • Promoted business through marketing initiatives and use of social media.
  • Managed cash flow, business transactions, banking, and accounting processes.
  • Achieved personal sales goals by upselling products to meet individual needs.
  • Maintained organization of salon and cleanliness of each station with regular cleaning and floor sweeping.

Education

Advanced Diploma

Lord Botetourt High School
Daleville, VA

Liberal Arts And General Studies

VWCC
Roanoke, VA

Skills

  • Pricing Structures
  • Hair Extensions
  • Salon Management
  • Employee Retention
  • Customer Service
  • Hair Coloring
  • Bi-Weekly Payroll

Accomplishments

  • Added new business offerings such as bridal hair and makeup for a total of $1500 per year in new business when cross marketed at local wedding venues and with fellow wedding vendors.
  • P.ZAZ Salon & Spa Voted Best of the Best Salons in BoCo
  • P.ZAZ Salon & Spa received Roanoke Valley Chamber Commerce Award
  • P.ZAZ Salon & Spa top Schwarzkopf Salon 2006-2007 for sales and services.
  • Sabika Jewelry National Sales Awards #2 Consultant in Sponsoring 2016, 2018

Affiliations

I proudly volunteer in my community and beyond.


For the years that my children were in school I served on the PTA and PTSA Boards of Botetourt County Schools from September 1998- June 2019.

Cloverdale Elementary School

Greenfield Elementary School

Read Mountain Middle School

Lord Botetourt High School

PTSA Boards

Reflections Committee

Art Board

Hospitality Committee

Fundraising Committee

Booster Club Athletic

After Prom Committee


The Historic Greenfield Preservation Council of Botetourt County ( board member)

Preservation Botetourt (board member)

Feeding America Southwest Virginia (volunteer)

Rescue Mission Donations and volunteer professional services

Locks for Love Salon


Certification

  • Certified Job Title,P.ZAZ Salon & Spa Salon Manager & Head Designer September 2004-December 2011
  • P.ZAZ Salon & Spa Owner & Head Designer January 2012-current
  • Cosmetology Instructor ,Director of Education - 2002 - ATI Hollywood Beauty School Roanoke Va
  • P.ZAZ The School 2005-2009 - Cosmetology Instructor
  • 2005 Master Esthetician, Skin specialist & Makeup Artist @P.ZAZ Salon & Spa and Freelance services.
  • Certified Ardell Lash Technician April 2010
  • Certified Technician Brazilian Blowout 2016
  • Certified trainer/ color specialist for Schwarzkopf 2005-2008
  • Certified Farouk Chi Systems Technician 2003
  • Certified trainer/educator for Farouk 2002
  • Sabika MSSA training and certification 2017, 2018, 2019,2021,2022

Charitable contributions

Feed America Southwest VA volunteer in all capacities

Rescue Mission donations and volunteer

Collect and donate for local food pantries

Sabika Jewelry Pink Party Fundraisers for Breast Cancer

Timeline

Sabika Jewelry Stylist

Sabika Jewelry
04.2010 - Current

Hair Designer-Salon Manager

P.ZAZ Salon &Spa
09.2004 - Current

Advanced Diploma

Lord Botetourt High School

Liberal Arts And General Studies

VWCC
Cheryl Sullivan WillisHead Designer/Esthetician Salon Owner