Cheryl Toomer
Petersburg,VA
Summary
Healthcare support professional with over 7 years of Emergency Room patient registration experience and recent Patient Access experience. Strong background in patient intake, insurance verification, EMR systems, and compassionate patient service. Brings over 25 years of customer service and leadership experience from the hospitality industry, known for professionalism, communication, and the ability to work effectively in fast-paced environments
Overview
25
25
years of professional experience
1
1
Certification
Work History
General Manager
Candlewood Suites
Hopewell, Virginia
05.2025 - 09.2025
- Managed operations and introduced IHG compliance standards.
- Oversaw front desk, housekeeping, and maintenance to stabilize performance.
- Managed budgeting, forecasting, payroll, and vendor contracts.
FOM / General Manager
Comfort Suites-Southpark
Colonial Heights, Virginia
05.2000 - 05.2025
- Impress guests and consistently deliver service in a professional, friendly, courteous, and expedient manner to make guests feel at home, resulting in repeat business.
- Courteously answer inquiries and accept reservations, both in person and by telephone, by accurately communicating hotel rates and information using suggestive selling techniques to sell room nights, increase occupancy, and revenue.
- Hire, interview, conduct orientation for employees, and counsel employees on job performances and management relations.
- Ensure all reports of revenue, expenses, labor, business volume, personnel payroll, sick leave/vacation, food inventory, lien inventory, and assets are maintained to specifications.
- Ensure that all policies and procedures, federal, state, and local ordinances regarding personnel, security, cash handling, guest relations, and safety are followed.
- Handle marketing including sales calls, sales tracking program implementations.
- Perform data entry for accounts receivables/payables and process invoices.
- Experienced in verifying, calculating, and adjusting weekly travel agent commissions.
General Manager
TownePlace Suites by Marriott
Colonial Heights, Virginia
04.2023 - 11.2024
- Directed daily hotel operations, boosting guest satisfaction and adherence to Marriott standards.
- Oversaw teams to elevate service quality and operational efficiency.
- Introduced strategies leading to positive customer feedback.
- Ensured smooth guest experiences, increasing repeat visits.
- Stabilized department performance, promoting teamwork.
Patient Registration Agent
Southside Regional Medical Center
Petersburg, Virginia
11.2013 - 06.2021
- Served as a key first point of contact for emergency room patients, ensuring smooth and compassionate registration during critical and often stressful situations.
- Handled patient intake across all three shifts, with primary responsibility on overnights—demonstrating flexibility, reliability, and calm under pressure.
- Collected and verified insurance information, patient demographics, and legal consents with speed and accuracy, maintaining strict compliance with HIPAA and hospital policies.
- Delivered exceptional customer service by communicating clearly and empathetically with patients, families, and clinical teams in a fast-paced ER environment.
- Entered and managed high volumes of sensitive data in electronic health record (EHR) systems, supporting accurate billing and continuity of care.
- Partnered with nursing, lab, radiology, and inpatient departments to streamline admissions and reduce patient wait times.
- Recognized for maintaining professionalism and discretion while working independently on night shifts and navigating a wide range of emergency scenarios.
- ER Patient Registration Agent
- Southside Regional Medical Center – Petersburg, VA
- November 4, 2013 – June 4, 2021, | Primarily Night Shift (also worked Day & Evening)
Customer Experience Associate
Victoria Secret
Colonial Heights, VA
01.2008 - 05.2011
- Streamlined in-store customer service processes, leading to substantial improvements in client satisfaction and overall shopping experience.
- Maintained accurate inventory records and executed daily restocking, ensuring merchandise availability and organized displays.
- Advised customers on product selections and promotions, driving noticeable gains in sales and fostering brand loyalty.
- Partnered with team members to coordinate floor coverage, supporting efficient store operations during peak hours.
- Provided attentive assistance to diverse clientele, cultivating a welcoming and inclusive retail environment.
- Received “Credit Queen” recognition for the Victoria Secret credit card signups.
General Manager
Sleep Inn
Richmond, Virginia
01.2001 - 11.2001
- Directed daily hotel operations to ensure consistent service quality, contributing to marked gains in guest retention.
Education
High School Diploma -
Lower Richland High School
Hopkins, SC06-1993
Skills
- Hotel Industry Knowledge
- Leadership
- Budgeting
- Customer satisfaction
- Revenue Management
- Conflict Resolution
- Relationship Building
- Teamwork
- Time Management
- Customer service
- Insurance verification
- HIPAA regulations adherence
- Patient onboarding
- Admissions coordination
Certification
- Choice Hotels Host Certification-Choice Advantage experienced
- Marriott GM Training- Fosse experienced
- IHG GM Training- Hotel Key experienced
Timeline
General Manager
Candlewood Suites
05.2025 - 09.2025
General Manager
TownePlace Suites by Marriott
04.2023 - 11.2024
Patient Registration Agent
Southside Regional Medical Center
11.2013 - 06.2021
Customer Experience Associate
Victoria Secret
01.2008 - 05.2011
General Manager
Sleep Inn
01.2001 - 11.2001
FOM / General Manager
Comfort Suites-Southpark
05.2000 - 05.2025
High School Diploma -
Lower Richland High School