Chey Bell
Customer Relations Professional
Van Nuys,CA
Summary
Talented Business Development Executive brings high-level business, public relations, marketing and strategic partnerships acumen. Drives competitive growth through proactive relationship building and pursuit of business opportunities. Savvy to industry trends, practices and customer demands.
Overview
16
16
years of professional experience
Work History
Business Development Executive
Advance Telecom Solutions
Napa, CA
01.2021 - Current
- Developed company messaging and PR strategies
- Monitor and evaluate industry trends and customer drivers and meet regularly with Principal to discuss strategy
- Generate new leads, identify and contact decision-makers, screen potential business opportunities and facilitate pitch logistics
- Develop and implement overarching outbound sales and business development strategy, sales processes, structure, and best practices across the company
- Maintain and share professional knowledge through education, networking, events, and presentations
- Build long-term relationships with new and existing customers
- Promote the company’s products/services addressing or predicting clients’ objectives
- Conduct research to identify new markets and customer needs
Account Manager
Walmart.com
San Bruno, CA
03.2019 - 01.2021
- Act as an elevated point of contact for assigned teams and projects (primary day-to-day contact is generally the Producer).
- Manage and develop strong relationships with business decision makers through ongoing communication.
- Be the known point of communication for all issues and conflict resolution.
- Ensure that business and creative issues are dealt with in an efficient manner, informing management of any problems that arise.
- Be the known contact for all requested services outside of the established production routine.
- Ensure project schedules are communicated and adhered to.
- Work closely with the project teams in order to maintain a continuous high-level knowledge of project status.
- Dissemination and provision of information, needs analysis and obstacle resolutions via appropriate communications channels to relevant management.
Account Manager, Senior Account Executive
MSR Communications
San Francisco, CA
11.2012 - 11.2018
- Actively promote and advocate on behalf of clients through news items, press releases, and product placements.
- Collaborate with team members to successfully influence public opinion by generating positive news coverage, achieving product placement in broadcast, print, and social media, and offering company spokespeople as commentators.
- Responsible for media buying for online, print and television.
- Develop advertising campaigns with creative directors, write and post blogs, create branded communications for clients.
- Pitch B2B, Tech and consumer media to secure features, cover stories and placements for clients.
Senior Account Executive
Janice McCafferty Communications
Los Angeles, United States
07.2006 - 11.2012
- Assume lead role as primary point of contact for all client communications and collaborate to develop new business proposals.
- Advise clients on effective media engagement strategies to include interviews, speeches, and public statements.
- Pitch beauty and lifestyle media to secure features, cover stories and placements for clients.
- Develop press materials including press release, media alerts, artist bios and more
- Secure and manage product reviews in media publications and websites.
- Manage all aspects of PR campaigns including writing of press releases and uniquely marketing to local outlets.
Education
Bachelor of Science - Political Science
San Jose State University
San Jose, CASkills
Customer Relations
Awards
2018 Regan's PR Daily—Best Viral Campaign
2018 Communicator—Best Integrated Campaign
2017 MarCom—Online Placement
2017 MarCom—Broadcast
2016 Bulldog Awards - Best New Product Launch Consumer
Placements
Women's Health Cover Story / New York Times /Bloomberg BusinessWeek / Bustle / O Magazine / GigaOm / USA Today / Huffington Post / Popsugar Everyday Health / Wired Magazine / Shape / Cosmopolitan / Geekbeat.com / CIO.com / Medical Daily / Gizmodo / PCWorld.com / Washington Post Online / Buzzfeed
Timeline
Business Development Executive
Advance Telecom Solutions
01.2021 - Current
Account Manager
Walmart.com
03.2019 - 01.2021
Account Manager, Senior Account Executive
MSR Communications
11.2012 - 11.2018
Senior Account Executive
Janice McCafferty Communications
07.2006 - 11.2012
Bachelor of Science - Political Science
San Jose State University
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