Chris Sundholm
Lehi,UT
Summary
Senior Product Manager specializing in the Quote to Cash lifecycle and revenue systems across billing and finance, with a RevOps foundation and a strong understanding of GTM strategy. Experienced in delivering complex, scalable system implementations and driving adoption, translating business needs into clear, actionable work for technical teams, and enabling new product launches through operational readiness, with an emphasis on the customer experience.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Senior Product Manager, Business Systems
Weave Communications
Lehi, Utah
2025.01 - Current
- Own the full Quote to Cash (Q2C) lifecycle, managing Salesforce CPQ and workflows across contracting, amendments, renewals, billing, invoicing, payments, and self service customer experiences.
- Own roadmap planning and sprint delivery in a hybrid agile environment, partnering with stakeholders to prioritize work, manage tradeoffs, and deliver initiatives on schedule while balancing team capacity.
- Lead systems and operational readiness for new product launches, creating SKUs and packaging structures while collaborating with Sales, RevOps, Finance, and Customer Success to support launch execution, discounting, approvals, and downstream Q2C workflows.
- Play a key role in the TrueLark acquisition and AI Receptionist GTM launches, leading SKU creation and cross functional alignment, rapidly gathering requirements, and designing scalable solutions that preserve existing Weave quoting and account workflows while maintaining compliance with revenue recognition guidelines.
- Co-led two of Weave’s largest Salesforce implementations, Contracts & Amendments and Salesforce Billing, delivering scalable processes and driving adoption across the business.
- Mentor and coach a team of Business Analysts, improving requirements quality, stakeholder management, and delivery consistency across multiple workstreams.
- Gather requirements and define scope, translating business needs into user stories and acceptance criteria for technical refinement with architects, developers, and QA, then measure outcomes against success metrics to inform future prioritization.
- Use analytical insights to prioritize billing and financial systems enhancements, including enhanced "Pay Now" functionality within the customer portal that reduced top billing support call drivers by ~25%, and MuleSoft integration improvements between Salesforce and Intacct that increased synchronization reliability for revenue impacting financial data.
- Build internal Salesforce tools that improve operational efficiency, including a billing support object that centralizes key billing data, enterprise account management tools that streamline complex workflows, and Quick Quote, a simplified event quoting experience that accelerates sales conversations and reduces deal delays.
CPQ Operations Manager
Weave Communications
Lehi, UT
2024.03 - 2025.01
- Managed Salesforce CPQ operations and led a small team, owning quoting support, bookings accuracy, and process execution.
- Improved end of month close performance by streamlining processes, automating manual steps, and strengthening system guardrails to reduce errors and delays.
- Partnered closely with Salesforce developers on roadmap and delivery, translating Sales needs into scalable system improvements and better user experience.
- Acted as a CPQ subject matter expert on major Salesforce initiatives, supporting implementations and ensuring successful adoption across teams.
Deal Desk Analyst
Weave Communications
Lehi, Utah
2021.06 - 2024.03
- Supported Sales through deal closure, ensuring quote accuracy, pricing compliance, and booking accuracy.
- Troubleshot quoting issues and partnered with Salesforce developers to resolve defects and improve system reliability.
- Created Sales process documentation and led live trainings, partnering with Sales Enablement to improve adoption and consistency.
- Identified recurring quoting pain points and root causes to improve processes and reduce rework.
Order Management Analyst
Talkdesk
Lehi, Utah
2018.12 - 2021.06
- Managed order management operations, including auditing, provisioning, and approval verification across Salesforce, Salesforce CPQ, Zuora, and Zendesk.
- Supported Enterprise and Commercial Sales and Customer Success by structuring complex deals, building custom quotes, and coordinating contract redlines.
- Partnered cross functionally with Sales Leadership, Billing, FP&A, and Legal, including running end-of-month revenue recognition audits to ensure alignment between Sales and Finance.
- Supported Salesforce CPQ implementation and ongoing improvements, creating audit documentation and training Account Executives on CPQ and deal closing processes.
Education
Portland State University
Portland, ORSkills
- Quote to cash management
- Product launch readiness
- ERP system expertise
- Billing operations efficiency
- Agile project methodologies
- Stakeholder engagement
- Data-driven decision making
- Customer experience improvement
Accomplishments
- Impact Player Award, 2025
- Business Partner of the Quarter (Sales), Q4 2023
- Employee of the Quarter, Q2 2023
Certification
PMP Exam Prep (UVU) - Completed 2025; PMP Certification (PMI) - In Progress
Timeline
Senior Product Manager, Business Systems
Weave Communications
2025.01 - Current
CPQ Operations Manager
Weave Communications
2024.03 - 2025.01
Deal Desk Analyst
Weave Communications
2021.06 - 2024.03
Order Management Analyst
Talkdesk
2018.12 - 2021.06
Portland State University