Christa Hopkins
Freelance Social Media Manager
New York,NY
Summary
Detail-oriented Content Creator with extensive knowledge in digital marketing. Committed to unique and aesthetically pleasing content with a talent for adapting to changing markets. Successful at posting frequently and using content management systems.
Overview
5
5
years of professional experience
4
4
years of post-secondary education
Work History
Content Creator
Its Play Space
Miami, FL
09.2021 - Current
- Applied current editing and photography tools to tell great stories.
- Coordinated with marketing and design teams to illustrate articles.
- Analyzed conversion and bounce rates to measure success of content.
- Developed original content using social listening and independent sources.
Social Media Manager
Cheekies LLC
Miami, Florida
01.2020 - Current
- Analyzed and reported social media and online marketing campaign results.
- Developed marketing content such as blogs, promotional materials and advertisements for social media.
- Set clearly defined goals to drive customer retention, brand awareness and website or social media traffic.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
Video Editor
New Wave Media
Miami, Florida
10.2017 - 12.2018
- Evaluated and selected scenes for pacing, entertainment value and continuity, trim shots and edit content.
- Organized assets by collecting data from camera media, transcoding video and audio files and managing file backup to digital asset management system.
- Delivered edits with multiple camera angle choices, titles, graphics, audio and special effects.
- Contributed new ideas and looked for ways to improve content editing and processes.
Education
Associate of Arts - English Language And Literature
Broward College
Fort Lauderdale, FL 01.2020 - 08.2022
Bachelor of Arts - English Language And Literature
City College of New York of The City University of New York, The
New York, NY 08.2021 - Current
Skills
Content scheduling
Social media marketing
SEO techniques
Video Editing
Social media content campaigns
Creative Cloud proficiency
Wordpress
Social Media Management
Brand development
Research
Timeline
Content Creator
Its Play Space
09.2021 - Current
Bachelor of Arts - English Language And Literature
City College of New York of The City University of New York, The
08.2021 - Current
Social Media Manager
Cheekies LLC
01.2020 - Current
Associate of Arts - English Language And Literature
Broward College
01.2020 - 08.2022
Video Editor
New Wave Media
10.2017 - 12.2018