Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

CHRISTINE GRIFFIN

South Orange

Summary

Dynamic finance leader with extensive experience at ViacomCBS, excelling in financial modeling and strategic analysis. Proven track record in enhancing budgeting processes and driving profitability through automation and data analytics. Exceptional communication and organizational skills foster collaboration across teams, delivering impactful insights that support business growth and operational efficiency.

Overview

17
17
years of professional experience
1
1
Certification

Work History

VP, FP&A – CBS News, Stations and CBS Media Ventures Digital

ViacomCBS
New York
01.2016 - Current
  • Re-imagined and created new reporting processes within the Digital business.
  • Created and implemented new budgeting and forecasting for 15 Local markets in Digital and Streaming News.
  • Drive portfolio budget, estimates, pacing financials, process, and analysis.
  • Perform variance, trend and KPI analysis.
  • Presenting and interpreting financial data for C-suite level executives and other key stakeholders.
  • Created financial projections for International Expansion, CBSNews App Int’l expansion and Local channels.
  • Built automation to improve revenue processes, centralized dashboards and improvements in data analytics.
  • Create strategic value-added analysis around growth opportunities, expense optimization and core business metrics and to drive better decisions and results.
  • Works with key stakeholders and various business partners such as but not limited to marketing, content, engineering, product across the business to strategize, meet business goals in forecasting and budgeting, and executing overall business vision.
  • Build and maintain brand level ad sales and capacity models, working with Business Intelligence and Yield Management teams to source advertiser and monetization data.
  • Actively monitor expense levers and costs controls required to maintain profitability and achieve budgeted profit targets.
  • Implemented automation processes to improve efficiency and workflow.
  • Lead all aspects of the of and eliminations a KPI framework.
  • Help to identify key trends and potential risks & opportunities.
  • Develop and maintain various dashboards and recurring reporting processes while assisting in creation of ad-hoc analyses for cross functional leaders and management.

Accountant II

CBS Interactive
New York
02.2014 - 12.2015
  • Responsible for accounting for royalties, participations, and residual accruals, including journal entries to record activity, account reconciliations, and reporting for internal and external stakeholders.
  • Prepare various monthly journal entries and account reconciliations related to prepaid expenses, accrued expenses and other accounts, as appropriate.
  • Prepare monthly reporting, reconciliation of rents and invoicing tenants’ lease.
  • Assist with audit requests, including financial statement audits, SOX testing and review, and foreign statutory audit.
  • Assist in formulating, implementing, and maintaining accounting policies and internal procedures.

Staff Accountant

Sony Pictures Entertainment
Culver City
11.2013 - 02.2014
  • Responsible for any research, analysis, calculation, etc. relevant for preparing journal entries.
  • Perform account reconciliations related to various balance sheet accounts.
  • Research discrepancies and resolve open items, which will require interaction with other SPHE finance groups and other divisions.
  • Review financial statements and provide variance analysis for audits.
  • Research and prepare responses to audit inquiries, create title detail reporting for third parties and participate in ad hoc projects.
  • Prepare monthly reporting and assist with the preparation of month-end close schedules for submission to Corporate.

Senior Accountant

Masson Professional Corp.
Alberta
01.2008 - 04.2013
  • Prepare and examine financial statements.
  • Compile and analyze financial information to prepare entries to account such as general ledger, and document business transactions.
  • Process and calculating payroll, managing accounts payable, receivable, invoices, and monthly reports.
  • Resolve accounting discrepancies, Implement, modify and document recordkeeping and accounting systems.
  • Compute taxes owed and prepared tax returns, ensuring compliance with payments, reporting and other tax requirements (personal and corporate).
  • Administered Federal and Provincial government returns (goods and services taxes, payroll remittances).

Education

Bachelor of Business Administration - Accounting concentration

Northern Alberta Institute of Technology
Alberta, Canada
12.2008

Skills

  • Financial modeling
  • Accounting principles
  • Microsoft Excel
  • Powerpoint
  • Oracle
  • IBM Cognos TM1
  • Communication skills
  • Organization
  • Multi-tasking
  • Efficiency

Certification

WOMEN’S LEADERSHIP CERTIFICATE PROGRAM, American Management Association, 06/01/19

Timeline

VP, FP&A – CBS News, Stations and CBS Media Ventures Digital

ViacomCBS
01.2016 - Current

Accountant II

CBS Interactive
02.2014 - 12.2015

Staff Accountant

Sony Pictures Entertainment
11.2013 - 02.2014

Senior Accountant

Masson Professional Corp.
01.2008 - 04.2013

Bachelor of Business Administration - Accounting concentration

Northern Alberta Institute of Technology

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