CHRISTOPHER DEBYAH

Defined the product roadmap alongside product, marketing and engineering teams, managing the product lifecycle from design and planning to launch and optimization for the fixed and mobility portfolio spanning Americas, EMEA, and APJ regions.

• Continually measured attach rates, offer efficiency, pricing errors and product data for client business via SQL and Power BI data analytics reporting.
• Achieved YoY revenue growth accounting for over $400/m revenue from FY21-FY24, developing product partnership strategies and establishing time-to-market plans and go-to-market (GTM) strategies.
• Served as a bridge between hardware deliveries, implementation and processes with new software products and offers across regions.
• Boosted operational optimization, global processes, and customer experience, working with cross-functional stakeholders (internal teams, customers, partners) to negotiate, monitor and create solutions.
• Improved Productivity and Security SW team efficiency, creating a system to provide real-time product feedback to the sales team.
• Software portfolio covered Windows, Ubuntu, Crowdstrike, CarbonBlack, Netskope, Office, Adobe, Cyberlink, and Foxit.

Shaped the hardware strategy for Latitude 5000 series, driving the success of client-focused configurations and solutions. Developed and executed strategic marketing plans to promote standardization, complexity reduction, product positioning, and GTM strategies. Tailored KPIs and metrics to display effectiveness and implemented data-driven feedback.

• Coordinated internal teams across departments such as sales, marketing, engineering, and operations to ensure efficient product development processes.
• Advanced product positioning and marketing performance, conducting market research and competitive analysis to identify market trends, customer needs, and growth opportunities.
• Orchestrated pre/post-launch coordination t-minus schedules for Latitude products, ensuring smooth transitions and ongoing support for products until EOL.
• Took lead on WYSE thin client transition to OptiPlex hardware configuration and maintaining diverse software licenses around Thin OS, Win IOT and DHC operating systems.
• Implemented robust lifecycle management practices with FGA and FHC management to extend the longevity and effectiveness of the product line, maximizing its value proposition and ROI for stocked configurations.

Developed and implemented a new comprehensive configuration process to reduce complexity for Dell.com and offline customers. Conducted 6-week project for alternative customize-to-order and presented to executive leadership that was adopted globally for all LOB’s. Provided competitive analysis on time-to-quote and offers to eliminate competitor superiority. Worked cross-functionally (product, engineering, manufacturing, customer support) to integrate timelines into product development, launch and delivery.

• Developed and implemented a new comprehensive configuration process to reduce complexity for Dell.com and offline customers
• Conducted 6-week project for alternative customize-to-order and presented to executive leadership that was adopted globally for all LOB’s
• Provided competitive analysis on time-to-quote and offers to eliminate competitor superiority
• Worked cross-functionally (product, engineering, manufacturing, customer support) to integrate timelines into product development, launch and delivery.

Reported directly to the CFO on a weekly basis to optimize staff meetings, KPI’s, forecasting models, and more. Worked alongside VC portfolio team to help achieve accurate reporting on early-stage businesses along the East coast. Accounted for over $5 million in new business in my first 6-months. Spearheaded YOY cost reductions across the company and provided financial analysis and feedback on expenses, fees, taxes, and audits.

• Conducted market research, financial analysis on potential investment companies and presented key insights to the company.
• Learned and assisted in negotiations and investment deal structuring with the CFO.
• Hosted bi-weekly meetings with portfolio companies and experts and led those initiatives for the company.
• Performed quantitative analysis of historical data to identify patterns or anomalies in the data set.