Summary
Overview
Work History
Education
Skills
REFERENCES
Work Availability
Work Preference
Timeline
Waitress
CHRISTOPHER A. DIXON

CHRISTOPHER A. DIXON

Santa Barbara,CA

Summary

Passionate food & beverage professional with experience across operator, supplier, distributor and agency platforms

Overview

22
22
years of professional experience

Work History

FOUNDER / OPERATOR

sbtherapy Consulting
Santa Barbara, CA
01.2023 - Current
  • Collaborate with restaurants, nightclubs, lounges and hotels to help identify needs, centralize goal awareness and measure results
  • Utilize a hands-on consulting approach in helping to shape quality food, beverage and operational programs
  • Prioritize the balance of sustainable profit and business dynamism while aiming to nurture vibrant and empathetic staff cultures

WEST REGION DIRECTOR

Strategic Group
Las Vegas, NV
03.2019 - 12.2022
  • Oversaw team of wine and spirits specialists across the western United States for the exclusive client, Moët Hennessy
  • Coached team on luxury brand positioning, sales, budgeting, account management, relationship-building and brand strategies across high-volume restaurant, lounge and hotel accounts
  • Led the West Region team to a national-best 104% KPI attainment in FY 2021 and again with 107% in FY 2022

NATIONAL ACCOUNTS MANAGER

Moët Hennessy USA
West Hollywood, CA
05.2016 - 06.2018
  • Represented the Moët Hennessy portfolio of brands in high-priority account group with national scale, lending consultant-like perspective to national account buyers
  • Effectuated partnerships with national account executives involving scalable beverage placements, event tie-ins, brand-supported programs, and customized collaborations
  • Grew base of overall national business in my first full year +7.8% in 2017 vs 2016, helping to manage distributor partners in each region

MOËT HENNESSY USA ~ PORTFOLIO MANAGER

Pacific Wine & Spirits
Santa Barbara, CA
10.2009 - 04.2016
  • Managed wide-ranging projects as both ambassadorial and sales lead on behalf of Moët Hennessy brands with high-image accounts along the Central Coast
  • Awarded 2015 Moët Hennessy USA "Portfolio Manager of the Year"
  • Awarded 2011 Pacific Wine & Spirits "Specialist of the Year" for Southern California

MANAGING PARTNER

Tonic Nightclub & Blush Restaurant
Santa Barbara, CA
07.2007 - 01.2009
  • Co-directed Santa Barbara’s largest nightclub venue and neighboring restaurant in ownership group
  • Collaborated with product suppliers on beverage program features while supervising ordering, cost control, inventory, entertainment bookings & a venue-wide remodel
  • Recruited, hired, motivated & regularly trained staff of 35+

GENERAL MANAGER

Wildcat Lounge
Santa Barbara, CA
05.2002 - 06.2007
  • Oversaw all operations in bustling retro-60s lounge with International DJ platform & volume beverage program
  • Introduced bottle service and customized nightlife customer service to downtown Santa Barbara

Education

BA - English Writing

University of Redlands
Redlands, CA

Wine & Spirits

WSET II

Skills

  • Always aim to bring out the best in others, and to champion diversity in thought and contribution
  • Public Speaking
  • Program Optimization
  • Problem Anticipation & Resolution
  • Business Leadership
  • Resource Allocation
  • Client Relationships
  • Marketing Implementation
  • Striving To Lead Among Stakeholders
  • Empathy & Drive

REFERENCES

DEBORAH HUTTON

Senior Vice President (former), Strategic Group

deborah@dhuttonconsulting.com / 703.887.7895

-

SIMON WOLUJEWICZ

Director of Champagnes ~ Moët Hennessy

simon.wolujewicz@moethennessy.com / 610.207.7711

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work Preference

Work Type

Full Time

Timeline

FOUNDER / OPERATOR

sbtherapy Consulting
01.2023 - Current

WEST REGION DIRECTOR

Strategic Group
03.2019 - 12.2022

NATIONAL ACCOUNTS MANAGER

Moët Hennessy USA
05.2016 - 06.2018

MOËT HENNESSY USA ~ PORTFOLIO MANAGER

Pacific Wine & Spirits
10.2009 - 04.2016

MANAGING PARTNER

Tonic Nightclub & Blush Restaurant
07.2007 - 01.2009

GENERAL MANAGER

Wildcat Lounge
05.2002 - 06.2007

BA - English Writing

University of Redlands

Wine & Spirits

WSET II

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CHRISTOPHER A. DIXON