Cinthia Siller
Summary
Communications and media professional with over 8+ years of experience in developing and implementing effective communication strategies, crisis management, and media relations. Proven ability to create compelling content for diverse audiences and proficiency in managing social media platforms. Multilingual in English and Spanish with a Master's Degree in Communications and a concentration in Public Relations.
Overview
7
7
years of professional experience
Work History
Social Media Intern
Vision Advertising
01.2024 - Current
- Create and publish posts for both company and client pages on social media
- Manage online communities, respond to page interactions, and answer inquiries
- Help in creating social media tools like food photography, event photography, graphic design
- Assist in public relations activities such as drafting, editing, and publishing press releases
- Follow up on press releases to get media attention
- Assist in creating, editing, publishing, and marketing blog posts to improve search engine marketing.
De facto house manager
Croce Family MA LLC
01.2019 - 01.2022
- Scheduled and managed transportation for three school-age children to 10+ activities per week
- Inventoried household necessities daily and managed replenishment
- Successfully maintained a strict sense of order despite the children's relentless disruptions
- Budgeted and paid household expenses and payroll.
Reporter / News anchor
Canal 6 Saltillo
10.2018 - 05.2019
- Wrote and edited news stories to be featured on air during the 6 AM, 12 PM, and 8 PM newscasts
- Fact-checked breaking news headlines by performing background research.
- Engaged with the community as a reporter and served as a representative of the local channel at functions, galas, and other local events
- Conducted in-depth interviews with key stakeholders, providing comprehensive perspectives on relevant issues.
Communication internship
Department of Culture of Coahuila
01.2018 - 10.2018
- Collaborated in the organization, planning, and monitoring of academic programs
- Contributed to research projects within the organization
- Participated in production projects involving graphic design, audiovisual, and scenography elements across various media platforms targeting diverse audiences
- Handled, compiled, classified, and analyzed documentary sources related to the arts.
Administrative assistant
Pisos Rusticos de Saltillo
01.2017 - 01.2018
- Assisted with the administration of a familiar business
- Introduced the company on social media platforms to enhance brand visibility, implemented strategies to improve revenue, and increase product sales
- Acted as a community manager, engaging with customers and fostering positive relationships
- Provided support with other office responsibilities as needed.
Education
Master's Degree in Communications with concentration in Public Relations -
Lasell University
Newton, MA05.2024
Bachelor of Science in Communications -
Universidad del Valle de Mexico
Saltillo, Coah01.2019
Management Skills Diploma -
ISEP
Madrid, Spain 01.2018
Skills
- Excellent written and verbal communication skills
- Strong interpersonal and relationship-building abilities
- Ability to create compelling content for various channels (press releases, articles, social media posts)
- Familiarity with media relations and press outreach
- Strong organizational and project management skills
- Attention to detail and ability to multitask
- Analytical and problem-solving skills
- Proficiency in Microsoft Office, Photoshop, Illustrator, and Premiere
- Brand Awareness
- Social Media Engagement
- Creative Thinking
- Customer Engagement
- SEO Strategies
- Hashtag Research
- Content Writing
Languages
Spanish
Native or Bilingual
English
Full Professional
Timeline
Social Media Intern
Vision Advertising
01.2024 - Current
De facto house manager
Croce Family MA LLC
01.2019 - 01.2022
Reporter / News anchor
Canal 6 Saltillo
10.2018 - 05.2019
Communication internship
Department of Culture of Coahuila
01.2018 - 10.2018
Administrative assistant
Pisos Rusticos de Saltillo
01.2017 - 01.2018
Master's Degree in Communications with concentration in Public Relations -
Lasell University
Bachelor of Science in Communications -
Universidad del Valle de Mexico
Management Skills Diploma -
ISEP
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