Technical and creative professional with a proven track record working for both start-ups and global industry-leaders.
Overview
4
4
years of professional experience
Work History
Senior Associate - Search and Display
WPP Unite (WPP)
New York, New York
03.2024 - Current
Managed end-to-end campaigns within Amazon DSP, collaborating with Analytics for optimal execution.
Served as primary contact for client inquiries regarding strategy and performance optimizations.
Functioned as Test and Learn subject matter expert, developing and analyzing tests to enhance account performance.
Contributed to Prime Day events in 2024 and 2025, achieving 38% year-over-year growth in ROAS with 40% increased investment.
Product Developer
Freelance
New York, New York
06.2021 - Current
Produced a large-scale country music festival in Bozeman, Montana, focused primarily on stage, assets, and merchandise design - in collaboration with SunnySideStudio
Developed an interactive VR art compendium product that educates users on blockchain, NFTs, and Web3, which is currently being featured in Le Cnam and has been recognized by the French delegation
Providing product services inclusive of original websites, apps, SEO/SEM,accessibility, and copy
Ideated, presented, and produced interactive marketing experiences for Tinder - in collaboration with CarsonDoyle
Associate - e-Commerce Display
Beauty Co-Lab (Omnicom)
New York, New York
03.2023 - 03.2024
Cultivated strong relationships with internal and external stakeholders, delivering campaign updates and performance improvement strategies.
Managed multi-brand campaigns, consistently meeting or exceeding unique KPI targets.
Presented monthly reports on performance audits and optimization recommendations.
Contributed to Prime Day 2023, driving a 6.1% increase in online sales during the largest Prime Day to date.
UI/UX Designer
Skipper
New York, New York
04.2021 - 06.2022
Managed project deadlines and creative deliverables for four professional websites.
Led client relations and collaborated with researchers and engineers on over 100 digital product iterations.
Served as lead presenter for 12 client meetings, delivering impactful presentations and demos.
Executed SEO and SEM strategies to enhance visibility for all websites.
Education
Bachelor of Arts - Interdisciplinary Study of Computer Science + Art
Hamilton College
Clinton, NY
05-2022
Skills
Data Analytics
Programming (SQL, JavaScript, HTML, CSS, Python, C)
Microsoft Office (Teams, Excel, PPT)
Product Design and Deployment
UX/UI (Figma, Webflow, Framer)
Artificial Intelligence (Claude, ChatGPT, Gemini)
Adobe Creative Suite (Illustrator, InDesign, Acrobat, Photoshop)
Digital Marketing
Virtual Reality (Unity, Unreal Engine, Blender)
SEO Optimization
Timeline
Senior Associate - Search and Display
WPP Unite (WPP)
03.2024 - Current
Associate - e-Commerce Display
Beauty Co-Lab (Omnicom)
03.2023 - 03.2024
Product Developer
Freelance
06.2021 - Current
UI/UX Designer
Skipper
04.2021 - 06.2022
Bachelor of Arts - Interdisciplinary Study of Computer Science + Art