Colin Stutts
Summary
Dynamic marketing professional with proven expertise in SEO, CRM system management, and targeted email campaigns. Skilled in developing impactful marketing dashboards, coordinating projects, and optimizing workflows to drive brand visibility, engagement, and customer retention.
Overview
4
4
years of professional experience
Work History
Marketing Coordinator
Riverside Insights
Itasca, IL (Remote)
03.2024 - Current
- Managed website maintenance and designed SEO-optimized landing pages to enhance user experience, conversion rates, and search visibility.
- Spearheaded CRM system implementation, streamlining customer data management, communication and sales workflows.
- Designed and maintained email campaign reports and dashboards, providing actionable insights for performance tracking and decision-making.
- Led and executed lifecycle email campaigns, developing 100+ targeted automated emails to boost engagement, retention, and lead nurturing throughout the customer journey.
- Created and managed 15 Google search ad campaigns, generating $3M in revenue through effective paid search strategies.
- Social media content creation and management through Canva and other design applications.
- Led a digital trial program for prospective clients to evaluate new digital testing materials, enhancing customer engagement and driving early-stage product feedback.
Marketing Coordinator
Blue Heron Design Led Development
Las Vegas, NV
08.2022 - 03.2024
- Managed website and landing page creation via WordPress and optimized SEO through meta descriptions to enhance user experience and boost organic traffic.
- Managed CRM system to enhance customer relationships and streamline sales processes.
- Developed and maintained website and marketing dashboards, including digital KPI reports, to provide data-driven insights and optimize campaign performance.
- Produced and managed social media content to boost brand visibility including YouTube monetization.
- Maintained monthly direct mailing lists for targeted advertisements and communications.
- Designed and executed a three-part accredited educational course for realtor partners and listing agents, delivered both in-person and online.
Marketing Specialist
GK Properties Real Estate & Management
Las Vegas, NV
05.2022 - 08.2022
- Managed monthly digital and direct marketing campaigns to multiple markets across the country.
- Designed and created new acquisition/ recruitment campaigns.
- Website landing page creation and maintenance through WordPress and other hosting platforms.
- Created and designed internal newsletters and advertisements through Canva.
Education
Bachelor of Science - Business Administration Marketing
East Carolina University
Greenville, NCSkills
- Workflow coordination & project management
- Email marketing & campaign management
- Marketing dashboard & report creation
- Marketing analytics & website SEO
- CRM management, customer lifecycle & marketing automation
- Proficient in Microsoft applications
Timeline
Marketing Coordinator
Riverside Insights
03.2024 - Current
Marketing Coordinator
Blue Heron Design Led Development
08.2022 - 03.2024
Marketing Specialist
GK Properties Real Estate & Management
05.2022 - 08.2022
Bachelor of Science - Business Administration Marketing
East Carolina University