Conor O'Hara
Henrietta,NY
Summary
Media Marketing Manager for Cars Illustrated Magazine with 9 months’ experience. Increased follower count from 3,000 to 11,000 since starting. Skilled with various social media platforms, editing software, graphic design, and photography. Creates daily car content to post across social media platforms and strategizes ways to boost channel growth and audience engagement. Passionate and knowledgeable about cars, strong background in psychology, and runs a detailing business on the side. This variety of knowledge assists in developing relatable and meaningful content for the target audience.
Overview
2
2
years of professional experience
Work History
Media Marketing Manager
Cars Illustrated Magazine
11.2023 - Current
- Curates and posts daily content across social media platforms.
- Increased brand visibility by developing and executing strategic media plans across various platforms.
- Utilizes editing software to produce eye-catching content to increase engagement.
- Uses page analytics to adjust content based on performance and audience preferences.
- Communicates with other automotive brands to collaborate on projects.
- Attends racing events and shows to gather car content and stay informed.
Human Subject Research Specialist
University of Rochester
07.2023 - Current
- Coordinates research involving patients with brain lesions in various regions of the brain.
- Administers neuropsychological assessments and analyzes results.
- Assists with new-hire, and undergraduate training and projects in the lab.
- Recently promoted to Research Specialist for increased responsibility.
Automotive Detailer
O'Hara's Auto Lab
07.2022 - Current
- Deep cleans interior and exterior of customer vehicle.
- Walks through entire vehicle with customer to discuss needs and result desired.
- Films content when performing all services for social media channel.
- Learning paint correction to add as a service.
- Stays up to date with new technology and methodology through training to provide better results.
- Exceeds customer expectations when performing services.
Education
Bachelor of Arts - Psychology
SUNY Polytechnic Institute
Utica, NY05.2023
Skills
- Daily content development
- Instagram and Facebook reels
- Artwork/graphic design
- Photoshop
- Brand collaboration
- Photography
- Communication
- Advertising
- Verbal and written communication
- Complex problem-solving
- Time management
Activities
- Woodward Dream Cruise
- NMRA/NMCA
- Street Outlaws: No Prep Kings
- Local car shows/drag races
- Dream Car: 1986 Mustang lx coupe, 1980-1986 Ford Bronco (Bullnose)
Timeline
Media Marketing Manager
Cars Illustrated Magazine
11.2023 - Current
Human Subject Research Specialist
University of Rochester
07.2023 - Current
Automotive Detailer
O'Hara's Auto Lab
07.2022 - Current
Bachelor of Arts - Psychology
SUNY Polytechnic Institute
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