Cord Belding
Somerville
Summary
Skilled account management professional with proven track record in fostering client relationships, driving revenue growth, and managing complex accounts. Known for strong focus on team collaboration, adaptability, and delivering results. Expertise includes strategic planning, client communication, and problem-solving. Highly reliable and flexible in meeting changing business needs.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Account Manager
2&2 Insights
Boston, MA
05.2025 - Current
- Managed comprehensive marketing initiatives for automotive dealership clients, focusing on the timely dissemination of monthly promotions, service specials, and seasonal messaging through various digital platforms.
- Developed clear and effective advertising content to enhance performance across digital platforms including Meta, YouTube, and Google Ads.
- Pull and analyze campaign data across Meta, Google, YouTube, and website analytics to track trends, identify opportunities, and build clear reports and presentation decks.
- Verified and updated client service pages and promotional content to guarantee alignment with current offers.
- Streamlined project coordination by establishing effective communication channels, employing structured task management techniques, and ensuring timely follow-through to meet deadlines.
- Executed comprehensive data analysis and creative updates to support client strategy while effectively troubleshooting issues and resolving problems proactively.
Account Strategist
Snow Commerce
Cincinnati, OH
01.2024 - 01.2025
- Managed high-profile client accounts for top cinema and studio brands, including Regal Cinemas, AMC Theaters, Cinemark, AMC Network, The Walking Dead and Warner Brothers. Developed eCommerce-focused digital strategies that elevated brand visibility and doubled financial projections.
- Enhanced the performance of the Shopify platform through optimization of product listings, pricing, and user experience. Collaborated with UI/UX teams to implement improvements that increased conversion rates and drove higher customer satisfaction ratings. Worked with internal teams to enhance website design.
- Onboarded new clients and developed tailored eCommerce sites and digital strategies, ensuring a seamless transition and effective implementation of procedures to maximize sales and engagement.
- Expanded product reach and visibility by leveraging marketing automation and segmentation tools, such as email marketing and social advertising, effectively leveraging key demographics and driving measurable growth.
- Pioneered the early adoption of the globally popular Popcorn Bucket trend, servicing hit movies across multiple major client accounts. This initiative resulted in weekly sales of up to 30,000 units during peak release periods, driving substantial year-over-year revenue growth and enhancing customer engagement.
Account Manager
Mittcom
Needham, MA
01.2021 - 01.2024
- Managed automotive client accounts in compliance with OEM program guidelines, ensuring compliance and maximizing available funding. Directed accounts for major radio networks, ski resorts, and real estate clients.
- Cultivated strong relationships that facilitated timely project execution, resulting in 30% improvements in campaign ROI’s and a 50% increase in qualified leads courtesy of data-driven marketing strategies.
- Hosted agency-wide strategy meetings for a diverse range of B2B and B2C clients, including onboarding, fostering open communication and ensuring alignment between internal processes and client expectations.
- Led the development of cross-functional organizational processes to enhance efficiency for creative, production, and digital teams. Maintained accountability for meeting deadlines and exceeding project parameters.
- Distributed advertising content across various channels, including radio, TV, social media, and both traditional and non-traditional platforms. Experienced in paid media planning for OOH, Print, OTT and other platforms.
Marketing Specialist
Riverfront Realtors
Boston, MA
01.2017 - 01.2021
- Managed advertisements and lead generation for all forms of client communication, resulting in a streamlined client acquisition process that yielded increased qualified leads over a 4 year span.
- Utilized optimal market research, effective competitive analysis, and an acute sales acumen to source clients through effective email marketing campaigns; updated and maintained existing listings and performed residential showings and open houses, expanding rental business by over 50%
Education
Bachelor of Science - Marketing
Quinnipiac University, School of Business
01-2018
High School - undefined
St. Johns Preparatory High School
01-2014
Skills
- Marketing: Digital/Traditional Marketing, Google, Meta, Email, Lead Gen, Website Optimization, SEO, Programmatic
- Technical: Microsoft Office, Shopify, Slack, Google Analytics (GA4), Constant Contact, Asana, Monday, Klaviyo
- Leadership: Project Management, Agency-Wide Strategy Meetings, Event Coordination, Client Relations, Manager
- Growth & Optimization: Data Analysis, A/B Testing, Conversion Rate Optimization (CRO), Campaign Performance Reporting, Marketing Automation, Customer Journey Mapping
Certification
- Digital Marketing Institute (AMA Accreditation): 2021
- Massachusetts Licensed Real Estate Salesperson: 2017
Timeline
Account Manager
2&2 Insights
05.2025 - Current
Account Strategist
Snow Commerce
01.2024 - 01.2025
Account Manager
Mittcom
01.2021 - 01.2024
Marketing Specialist
Riverfront Realtors
01.2017 - 01.2021
High School - undefined
St. Johns Preparatory High School
Bachelor of Science - Marketing
Quinnipiac University, School of Business