
Results-oriented sales professional with a demonstrated history of driving market growth, strengthening customer partnerships, and delivering exceptional execution across diverse retail channels. Known for leading by example, building trust with customers and colleagues, and creating solutions that support both immediate goals and long-term business success. Possesses the leadership, communication, and organizational skills necessary to effectively coach teams, drive performance, and contribute to the continued growth of ITG Brands.
• Manage a diverse territory consisting of independent convenience stores and chain accounts throughout Western New York.
• Develop and strengthen relationships with retail owners, managers, and buyers to increase product distribution and market presence.
• Execute merchandising initiatives, promotional programs, and inventory management strategies to maximize product visibility and sales performance.
• Collaborate with wholesalers to coordinate pre-book orders and product replenishment.
• Analyze market trends and competitor activity to identify growth opportunities.
• Represent the company at trade shows strengthening brand presence and customer engagement.
• Regularly present territory performance updates and to management.
• Managed sales operations across Upstate New York and Pennsylvania, driving growth through independent retailers, chain accounts, DTOs, and wholesale partners.
• Oversaw key chain accounts and maintained direct relationships with buyers to secure product placement, promotions, and pricing initiatives.
• Negotiated account agreements and executed sales programs in accordance with company objectives and guidelines.
• Built strong partnerships with wholesalers to manage inventory, coordinate product launches, place orders, and process returns.
• Consistently identified new business opportunities and expanded market share within assigned territories.
• Collaborated with marketing teams to support promotional campaigns and increase brand visibility.
• Participated in trade shows, industry events, and sales meetings while delivering territory performance reports and market insights.
• Conducted business-to-business sales and prospecting efforts throughout Western New York.
• Developed relationships with convenience stores, smoke shops, and DTOs to increase product distribution.
• Generated new sales opportunities through cold calling, customer engagement, and account development.
• Directed daily business operations, inventory management, staffing, customer service, and vendor relationships.
• Managed employee performance, scheduling, and training.
• Developed marketing and advertising campaigns to drive customer engagement and revenue growth.
• Oversaw merchandising, product purchasing, and operational efficiency.
• Designed promotional materials and branding initiatives to support business objectives.
Microsoft Office Suite (Excel, Word, PowerPoint)
Problem Solving & Conflict Resolution
Presentation & Communication Skills
Contract Negotiation
Territory Management
Account Development
Team Collaboration
Attention to Detail
Time & Priority Management