Courtney Bast
Alexandria,VA
Summary
A results-driven professional seeking to expand my career in the health and aesthetic industry by having a medically versatile background and determination to excel, while promoting business and personal growth.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Regional Director of Growth & Marketing
Anne Arundel Dermatology
07.2022 - Current
- Strategize and implement growth strategies to be executed through 29 general dermatology clinics and 4 Aesthetic DermSpas across 3 states, to drive demand and increase patient retention
- Use analytics and data to recommend initiatives from internal & external factors that minimize risk & achieve goals using Google Ads, SEM, and digital campaigns alongside internal patient communication
- Develop and maintain a working cadence with regional leaders to understand market dynamics and provider capacity opportunities
- Assess competitors & market trends as well as identify threats & opportunities
- Monitor & report projects as to support senior executives in the decision-making process.
Physician Liaison/Regional Director of Practice Development
Anne Arundel Dermatology
01.2020 - 07.2022
- Communicated with Operations and Office Managers to best utilize provider schedules and templates and generate demand
- Built valuable referral networks to drive sustainable operational growth into the practice, being the voice of our providers and practice
- Educated, marketed, and communicated to connect Anne Arundel Dermatology within the community
- Managed a team of 4 while generating strategies to increase our patient base.
Sales Associate
Orangetheory Fitness
06.2018 - 10.2020
- Contributed to the monthly goal of selling memberships and packages
- Explained the science behind the workout and how to get the best results
- Provided assistance with heart rate monitor and app glitches.
Medical Assistant
Northern Virginia Physicians To Women
04.2017 - 01.2020
- Prepared patient charts and review history prior to the Physician’s visit
- Obtained vitals from each patient preceding their visit
- Validated the proper OSHA guidelines in the office
- Administered Rhogam, DEPO, Progesterone, and Gardasil injections
- Relayed patient test results.
Medical Assistant
Washington Fertility Center
09.2016 - 04.2017
- Shadowed Egg Donor Coordinator
- Provided assistance during procedures: Egg retrievals, frozen embryo transfers, hysteroscopies, IUI, etc
- Prepped patient charts and exam rooms for appointments and procedures
- Documented sonogram reports during exams
- Logged patient information through eIVF electronic system.
Medical Assistant
Reiter, Hill, Johnson, and Nevin OB-GYN
05.2013 - 09.2016
- Aided physicians with in-office procedures: LEEPs, IUD insertions/removals, colposcopies, & vulvar biopsies
- Practiced phlebotomy and administered injections daily
- Recorded and tracked patient vitals and medical history through Greenway EMR system
- Communicated patient test results and managed appointment scheduling
- Trained new employees in 'walk-in' appointments.
Education
Bachelor of Science - Health Science
James Madison University
Harrisonburg, VA05.2013
Skills
- Client Relationships
- Staff Management
- Partnership Development
- Process Improvements
Certification
- HubSpot Digital Marketing
- Google Ads Search
Timeline
Regional Director of Growth & Marketing
Anne Arundel Dermatology
07.2022 - Current
Physician Liaison/Regional Director of Practice Development
Anne Arundel Dermatology
01.2020 - 07.2022
Sales Associate
Orangetheory Fitness
06.2018 - 10.2020
Medical Assistant
Northern Virginia Physicians To Women
04.2017 - 01.2020
Medical Assistant
Washington Fertility Center
09.2016 - 04.2017
Medical Assistant
Reiter, Hill, Johnson, and Nevin OB-GYN
05.2013 - 09.2016
Bachelor of Science - Health Science
James Madison University
- HubSpot Digital Marketing
- Google Ads Search
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