Emmy Award-winning communications leader and CNBC Alum with over 18 years of experience in audience engagement and brand visibility across various media platforms. Expertise in leading high-performing teams and executing successful public relations campaigns. Proven ability to manage media relations for top-tier news organizations such as CNBC, WRAL, and WCNC.
Overview
18
18
years of professional experience
2
2
years of post-secondary education
Work History
Executive Producer
Capitol Broadcasting (WRAL)
Raleigh
01.2020 - 03.2025
Led strategic editorial direction for WRAL's flagship evening newscasts, enhancing audience engagement.
Directed a team of 28 communications professionals for brand alignment across on-air, digital, and production departments.
Developed and executed innovative communications strategies that increased ratings and revenue.
Established relationships with over 97 media contacts, securing placements on major networks.
Served as liaison between editorial, promotions, and sales teams to ensure cohesive public-facing campaigns.
Earned two Emmy Awards for excellence in editorial and broadcast leadership.
Represented WRAL at public forums and community events to elevate brand visibility.
Executive Producer
Tegna (WCNC)
Charlotte
01.2017 - 01.2020
Spearheaded rebranding and modernization of WCNC's morning newscast, boosting ratings by 67% in key demographics.
Directed collaboration across marketing, creative, and newsroom teams to align messaging with public relations objectives.
Evaluated scripts and story ideas for clarity and audience engagement to enhance viewer experience.
Guided cast and crew on creative decisions to maintain high production quality.
Organized production schedules, budgets, and staff rosters to optimize operational efficiency.
Oversaw production schedules for news segments and special broadcasts.
Senior Line Producer
NBC UNIVERSAL (CNBC)
Englewood Cliffs
01.2013 - 01.2017
Coordinated high-visibility segments for live broadcasts, including Fast Money and Squawk on the Street.
Established relationships with guest contributors and analysts to ensure messaging aligned with CNBC's editorial standards.
Mentored junior producers in project management and best practices.
Implemented workflow improvements to enhance team efficiency and communication.
Analyzed market trends to inform strategic decision-making and investor relations initiatives.
Monitored stock price movements across different markets in order to assess investor sentiment.
Attended trade shows, conferences, seminars related to investor relations activities.
Education
Master of Arts - Journalism And Mass Communication