Accomplished Outside Sales Representative with a proven track record of driving sales growth and a deep understanding of the heavy-duty commercial truck market. Extensive knowledge of emerging industry trends and innovative marketing strategies enhances client engagement and sales effectiveness. Diligent and charismatic professional skilled in conducting comprehensive market analyses, identifying key trends, and executing impactful product demonstrations. Committed to exceeding performance goals while fostering strong, lasting relationships within the industry.
Overview
17
17
years of professional experience
Work History
Outside Salesman
Bruckner's Truck and Equipment
San Antonio
04.2022 - Current
Developed strong relationships with clients to drive customer loyalty and repeat business.
Conducted product demonstrations to showcase features and benefits of equipment offerings.
Collaborated with internal team to ensure timely delivery and satisfaction of customer orders.
Managed inventory levels to ensure timely availability of parts for customers.
Provided expert product knowledge and recommendations to enhance customer satisfaction.
Processed sales transactions accurately and efficiently using point-of-sale systems.
Developed strong relationships with suppliers to secure competitive pricing and timely deliveries.
Trained new staff on sales techniques, customer service standards, and product offerings.
Analyzed market trends to adjust inventory strategies and improve sales performance.
Implemented promotional campaigns that increased foot traffic and boosted sales revenue significantly.
Reached out to vendors outside usual network to find parts not available from traditional sources.
Trained and mentored junior employees on regulations, best practices, and performance strategies.
Identified market trends and competitor strategies to inform sales approaches and tactics.
Outside Sales Representative
French Ellison Truck Center
San Antonio, TX
05.2018 - 03.2022
Maintained routine communication with clients to assess overall satisfaction, resolve complaints and promote new offerings.
Performed cold-calling and follow-ups with leads to secure new revenue.
Forged and nurtured impactful relationships with customers to cultivate loyalty.
Conducted on-site product demonstrations to highlight features, answer customer questions and redirect concerns toward positive aspects.
Conducted market research to identify new sales opportunities and enhance customer engagement.
Developed relationships with clients to identify and fulfill their transportation needs.
General Manager
Macdonald's
San Antonio, TX
02.2009 - 03.2012
Managed budget implementations, employee reviews, training, schedules and contract negotiations.
Developed and maintained relationships with customers and suppliers through account development.
Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures and technology systems.
Implemented operational strategies and effectively built customer and employee loyalty.
Organized budgets, oversaw P&Ls and achieved margin targets consistently to stay on track with growth plans.
Reduced costs, managed delivery schedules and performed risk analysis to improve overall profitability.
Enhanced operational efficiency and productivity by managing budgets, accounts and costs.
Education
High School Diploma -
Brackenridge High School
San Antonio, TX
06-2011
No Degree - Leadership Course
Amarillo College
Amarillo, TX
03-2026
Skills
Persuasive negotiator
Superior organizational skills
Revenue and profit maximization
Sales proposal creation
Strategic account development
Lead prospecting
Multitasking ability
Customer focused-service
Territory Management
Relationship cultivation
Bilingual in English & Spanish
Excellent presentation skills
Strong communication and interpersonal skills
Problem-solving skills
Improving customer satisfaction
Team collaboration
Training and coaching
Goal setting
Vendor relations
Performance tracking
Warranty handling
Accomplishments
Acquired and sustained continued growth from promotion through current month.
Record sales for company for month of 03/2022 ($400,000/French Ellison).
Top salesman month over month since January 2021.
Drove rapid territory expansion, growing annual revenue from $250K to $515K within one year of joining in April 2022.
Navigated a $100K territory reduction and restored full revenue within 12 months by executing targeted growth and retention strategies.