Cristy Sulesky
Liberty Township,Ohio
Summary
Qualified Account Manager with proven background in managing regional accounts, driving client satisfaction, and fostering long-term relationships. Demonstrated ability to develop and implement strategic plans that align with business goals and improve client retention. Adept at leveraging negotiation and communication skills to achieve business objectives.
Overview
24
24
years of professional experience
Work History
Regional Account Manager
Peet's Coffee
Cincinnati, OH
03.2019 - Current
- Monitor customer trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Align company goals with customer outcomes using joint business planning tactics.
- Develop and execute sales presentations to external and internal customers.
- Lead sales & volume growth for assigned business +14% through strategic promotional marketing and trade management.
- Devise sales strategies to increase points of distribution, shelf space, product positioning, consumer awareness, trial, conversion, and user loyalty.
- Built relationships with customers, brokers, and distributor community to establish long-term business growth.
- Responsible for $20M
- Meijer + Minnesota Based Accounts
- Developed and nurtured relationships with key regional clients to enhance brand loyalty.
- Led negotiation strategies resulting in increased contract renewals and expanded account portfolios.
Account Manager
Peet's Coffee
Cincinnati, OH
01.2017 - 01.2019
- Developed and executed sales presentations to external and internal customers
- Lead sales and volume growth for assigned business through strategic promotional marketing and trade management.
- Assisted the Kroger Team Lead with contracts, new item forms, presentations, and sell sheets for DSD counterparts.
- Responsible for growing Ohio Independent Accounts with the collaboration of Peet’s internal teams
- Kroger + Ohio Based Accounts
- Collaborated with cross-functional teams to implement marketing strategies that increased brand visibility.
Sales Analyst
ConAgra Foods
01.2006 - 01.2016
- Assisted with planning by providing current sales trends utilizing IRI and ConAgra based systems.
- Collaborated with ConAgra Accounting Team to analyze customer pricing and promotional discrepancies.
- Provided data and analytic support for presentations and business reviews.
- Completed customer contracts, new item forms, and price adjustments.
- Kroger Team
CCM Coordinator
Kraft Foods
01.2005 - 01.2006
- Compiled, analyzed, and distributed weekly reports to the Sales organization.
- Analyzed financial information to determine accuracy of payments made to the customer.
- Assisted in deduction management, research invoices and determine validity.
- SuperValu Team
Deduction Analyst
Sara Lee Foods
01.2004 - 01.2005
- Effectively managed the research, investigation, communication and resolution of customer deductions.
- Attended Sales meetings and customer visits to discuss deductions and processes as well as understanding customer practices
- SuperValu Team
Loss and Damage Analyst
Sara Lee Foods
01.2002 - 01.2004
- Provided activity-based reporting to all levels in management for trend analysis
- Ensured proper freight claims were issued accurately, timely, and collected in accordance to legal standards.
- Used factors such as transportation costs, shelf life, and product value to make decisions to donate, dispose or have products picked up and returned to a Sara Lee Facility.
- Coordinated the donation/disposal process to support the re-call process and financials.
- Verified products returning to Sara Lee facilities through internal systems to ensure
Education
B.A. - Communications
University of Cincinnati
Cincinnati, OHSkills
- P&L Management
- Strategic Planning
- Retailer Experience
- Peer Leadership
- DSD Experience
- Trade Management
- Microsoft Applications
- Revenue growth
- Performance tracking
- Customer relationship development
- Data-driven
- Account servicing
- Teamwork and collaboration
- Problem-solving
- Attention to detail
Timeline
Regional Account Manager
Peet's Coffee
03.2019 - Current
Account Manager
Peet's Coffee
01.2017 - 01.2019
Sales Analyst
ConAgra Foods
01.2006 - 01.2016
CCM Coordinator
Kraft Foods
01.2005 - 01.2006
Deduction Analyst
Sara Lee Foods
01.2004 - 01.2005
Loss and Damage Analyst
Sara Lee Foods
01.2002 - 01.2004
B.A. - Communications
University of Cincinnati