C. Scott Stanley
Tallahassee,FL
Summary
Accomplished automotive executive with 25+ years of experience driving profitability, operational excellence, and sustainable growth across multi-franchise dealerships. Proven leader in multi-store operations, full P&L management, strategic business development, and OEM partnerships. Extensive expertise in optimizing sales and fixed operations, strengthening financial performance, and building high-performing leadership teams. Recognized for implementing results-driven strategies, improving operational efficiencies, and fostering a culture of accountability and customer satisfaction. Strategic, hands-on leader with a demonstrated ability to maximize dealership performance, strengthen manufacturer relationships, and deliver measurable business results.
Overview
23
23
years of professional experience
Work History
Multi-Store General Manager
Plattner Auto Group
Quincy, Florida
09.2026 - Current
- Lead daily operations across three franchised dealerships, overseeing sales, F&I, service, parts, and administrative functions.
- Develop and execute strategic business plans to maximize revenue, dealership profitability, market share, and operational performance.
- Maintain full profit-and-loss (P&L) accountability, managing departmental budgets, expense controls, financial forecasting, and overall dealership performance.
- Recruit, mentor, and develop department managers and leadership teams, establishing performance expectations and a culture of accountability.
- Drive new and pre-owned vehicle sales through inventory optimization, pricing strategies, sales process improvements, and customer acquisition initiatives.
- Oversee fixed operations performance, focusing on service absorption, technician productivity, parts profitability, and customer retention.
- Manage manufacturer relationships and ensure compliance with Chevrolet, GMC, and Ford franchise standards, performance objectives, and operational requirements.
- Implement standardized processes and performance metrics across multiple dealerships to improve efficiency, profitability, and customer experience.
- Identify opportunities for business expansion, market penetration, and long-term revenue growth.
- Monitor key performance indicators (KPIs), including gross profit, net operating profit, inventory turn, sales volume, F&I penetration, and customer satisfaction scores.
Sales Manager
Gem Mazda of Tallahassee
Tallahassee, Florida
03.2026 - 08.2026
- Spearheaded and directed a sales team, consistently achieving monthly targets established by both the Manufacturer and Dealership.
- Cultivated customer relationships to foster satisfaction and guarantee repeat business opportunities.
- Collaborated effectively with the Service and Parts departments to optimize overall dealership profitability.
- Analyzed market trends to identify new sales strategies and competitive advantages.
- Oversaw inventory management to ensure optimal stock levels for high-demand vehicles.
- Demonstrated a strong team-player mentality that significantly enhanced sales team performance and improved both volume and profitability.
General Sales Manager
Kraft Nissan and INFINITI of Tallahassee
Tallahassee, FL
06.2025 - 03.2026
- Directed daily sales operations, inventory management, and pricing strategy to ensure optimal product availability and competitive positioning.
- Maintained strong communication with Nissan and Infiniti manufacturer representatives on allocations, incentive programs, and performance reporting.
- Consistently exceeded OEM sales targets by driving disciplined sales processes, optimizing inventory mix, and leveraging factory incentives.
- Recruited, trained, and coached a high-performing sales team, enhancing negotiation, closing skills, and overall sales execution.
- Partnered with marketing and finance teams to strengthen customer acquisition, streamline deal flow, and maximize profitability and customer satisfaction
General Sales Manager
INFINITI of Tallahassee
Tallahassee, FL
06.2023 - 06.2025
- Delivered 110%–200% of monthly OEM sales targets by implementing high-conversion sales processes, optimizing lead management, and elevating team performance.
- Recognized by Infiniti with the Award of Excellence in both 2023 and 2024 for outstanding sales achievement and customer satisfaction.
- Increased front-end and back-end gross profits by 15–40% annually through strategic pricing, effective desking, and disciplined negotiation coaching.
- Strengthened manufacturer relations by providing accurate forecasting, improving allocation efficiency, and securing incentives that boosted volume and profitability.
- Elevated team productivity by 30% through targeted training programs, weekly performance reviews, and data-driven accountability systems.
Business Director
Kraft Nissan and INFINITI of Tallahassee
Tallahassee, FL
07.2016 - 05.2023
- Consistently exceeded back-end gross objectives by optimizing product presentation, maximizing finance reserve opportunities, and improving penetration of protection products and warranties.
- Implemented and enforced strict compliance standards, ensuring adherence to federal, state, and lender regulations, including Red Flags, OFAC, privacy policies, and menu-based selling requirements.
- Partnered closely with the sales management team to streamline deal flow, improve deal structure, and shorten cycle times, resulting in increased efficiency and higher closing ratios.
- Trained sales staff on effective turnover processes, product knowledge, and proper documentation to support clean funding and faster approvals.
- Strengthened relationships with lenders to secure competitive financing options, improve approval rates, and increase profitability across all deal types.
Mercedes Benz and BMW Client Advisor
Capital Eurocars
Tallahassee, Florida
02.2014 - 06.2016
- Certified Mercedes-Benz and BMW Client Advisor, consistently exceeding monthly sales targets
- Conducted tailored test drives and vehicle demonstrations, boosting customer engagement and conversion rates
- Built lasting client relationships, achieving high repeat business and referral rates
- Collaborated with the service department to ensure seamless post-purchase experiences, enhancing customer satisfaction
- Guided clients through financing, leasing, and warranty options, increasing deal profitability and customer confidence
Assistant Service Manager
Kraft Nissan
Tallahassee, FL
03.2004 - 02.2014
- Assisted in managing daily service operations, optimizing workflow and efficiency
- Oversaw parts and supplies inventory to ensure timely availability and reduce downtime
- Implemented process improvements to enhance service quality, speed, and customer satisfaction
- Trained and coached new staff on service procedures and customer interaction best practices
- Partnered with technicians to resolve customer issues quickly and effectively
- Maintained team productivity and quality standards through clear performance benchmarks
- Worked directly with customers to identify needs and provide tailored service solutions
Skills
- Multi-Store Dealership Leadership & Operations
- Profit & Loss (P&L) Management and Financial Performance
- Strategic Business Planning & Revenue Growth
- New & Pre-Owned Vehicle Sales Management
- Fixed Operations, Service & Parts Profitability
- OEM Relationships & Manufacturer Compliance
- Executive Leadership, Coaching & Talent Development
- Operational Efficiency & Process Optimization
- Inventory Management & Profit Maximization
- Strategic Negotiations & Business Development
- Customer Experience, Loyalty & Retention
- Risk Management & Regulatory Compliance
Volunteering
Capital City Friends of the NRA — Chairman (2010–2013)
- Provided strategic leadership for a volunteer organization, overseeing planning, coordination, and execution of fundraising and community outreach initiatives.
- Directed committee activities, guided volunteers, and ensured alignment with organizational goals and performance standards.
NW Florida Prescribed Burn Association — Member (Current)
- Actively participate in collaborative land-management and prescribed burn education efforts.
Timeline
Multi-Store General Manager
Plattner Auto Group
09.2026 - Current
Sales Manager
Gem Mazda of Tallahassee
03.2026 - 08.2026
General Sales Manager
Kraft Nissan and INFINITI of Tallahassee
06.2025 - 03.2026
General Sales Manager
INFINITI of Tallahassee
06.2023 - 06.2025
Business Director
Kraft Nissan and INFINITI of Tallahassee
07.2016 - 05.2023
Mercedes Benz and BMW Client Advisor
Capital Eurocars
02.2014 - 06.2016
Assistant Service Manager
Kraft Nissan
03.2004 - 02.2014