McDonald’s Corporation: Strategic Management & Marketing Analysis, Cal Poly Pomona, Team Project, Collaborated with a five-person team to analyze McDonald’s external business environment, customers, competitors, financial performance, organizational structure, and strategic management., Conducted a SWOT analysis examining strengths, weaknesses, opportunities, and threats related to global markets, digital technology, competition, consumer preferences, and operating costs., Evaluated corporate-level, industry-level, and firm-level strategies including global franchising, cost leadership, technology adoption, menu innovation, and operational efficiency., Developed recommendations focused on increasing mobile app engagement, improving customer support through AI, expanding healthier menu options, improving workflow efficiency, and strengthening CSR communication., Presented research findings and strategic recommendations to the class as part of a collaborative business presentation.