DANIEL CHOCRON
Pembroke Pine,FL
Summary
Entrepreneurial operator with 10+ years building and scaling manufacturing and distribution businesses. Proven experience leading full P&L; operations, supply chain optimization, vendor negotiation, and multi-state expansion. Hands-on executive focused on profitable growth, cost control, and scalable systems. Available for selective fractional COO and operational advisory engagements.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Founder
Goods Market LLC
01.2025 - Current
- Built and scaled Amazon FBA portfolio
- Managed sourcing, inventory, and SKU performance
- Implemented margin optimization strategies
Co-Founder & Chief Executive Officer
Tripping Animals Brewing
01.2015 - Current
- Scaled craft brewery to distribution across 20+ states
- Led full P&L; across production, packaging, distribution, retail, and marketing
- Oversaw manufacturing operations, QA, logistics, and supplier management
- Negotiated vendor contracts to improve margin control
- Built high-margin event-driven taproom model
- Structured multi-partner governance systems
- Developed co-packing capabilities and new beverage verticals
- Led a team in crafting innovative beer recipes, resulting in unique product offerings.
- Directed marketing strategies that increased customer engagement and brand loyalty.
- Analyzed market trends to identify opportunities for new product development and expansion.
Founder & Brewmaster
Casa Coronarias
01.2012 - 01.2022
- Founded and operated award-winning microbrewery
- Led product development and production systems
- Earned international brewing recognition
- Venezuela
Education
MBA -
Atlantis University
Miami, FL02-2026
Bachelor of Business Administration - undefined
Universidad Metropolitana
CaracasSkills
- P&L Management
- Manufacturing Operations
- Supply Chain
- Vendor Negotiation
- Cost Optimization
- Distribution Strategy
- Co-Packing
- Strategic Partnerships
- Client engagement
- Organizational structuring
Certification
Concise Course in Brewing Technology, Chicago, IL
Personal Information
Title: FOUNDER | CEO | FRACTIONAL OPERATIONS EXECUTIVE
Languages
Spanish
Native or Bilingual
English
Native or Bilingual
Timeline
Founder
Goods Market LLC
01.2025 - Current
Co-Founder & Chief Executive Officer
Tripping Animals Brewing
01.2015 - Current
Founder & Brewmaster
Casa Coronarias
01.2012 - 01.2022
Bachelor of Business Administration - undefined
Universidad Metropolitana
MBA -
Atlantis University