DAVID GRIFFITH
Fontana,CA
Summary
A motivated professional with over 20 years of advertising and marketing experience as an owner, manager, and consultant. Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results.
Overview
27
27
years of professional experience
Work History
Multimedia Marketing Consultant
PARTNERS IN LOCAL SEARCH
01.2013 - Current
- Creation of online presence (website, market pages, directories, social media)
- Devised data visualization dashboards to make complex data more accessible to stakeholders.
- Consult clients on all marketing media
- Design Search Engine Optimization and Search Engine Marketing campaigns
- Set-up & monitor call & click tracking for transparent results & higher conversions.
- Wrote engaging and successful marketing, advertising, and website copy.
- Created customized marketing materials to increase brand awareness.
Advertising Media Consultant- Outside Sales
SUPERMEDIA/IDEARC MEDIA
01.2007 - 01.2012
- Create multi-media advertising campaigns- print, direct-mail and internet
- Online marketing sales
- Mentor new hires- Seal Program
- Create ad campaigns for small to medium size businesses throughout So
- California.
Advertising Media Consultant- Outside Sales
DAILY PRESS
01.1998 - 01.2007
- Create advertising campaigns for local businesses
- Advertising presentations with a consultative sales approach
- Project coordinator for special advertising sections
- Media coordinator for High Desert Home & Garden Show
- Automotive, real estate & territory media consultant
- Active member of local chambers and Victor Valley Association of Realtors
- Presidents Club 2003, 2004, 2005.
Advertising Sales Manager- Hesperia Star
DAILY PRESS
01.2000 - 01.2003
- Manage outside sales consultants for new community newspaper
- Schedule and coordinate special sections and projects
- Set sales goals and calculate monthly commissions
- Hesperia Chamber committee member to promote community paper.
Education
Bachelor of Science - Business Management
Oxnard College
Oxnard, CA06.1992
Skills
Web Analytics
Branding
Search Engine Optimization
Business Needs Analysis
Digital Media
Brand Promotion
Print Media
Campaign Management
Public and Media Relations
Consultative Sales Techniques
Education Training Accomplishments
- CARING 4 MENTAL ILLNESS- Board of Directors, 2017, Present
- GOOGLE ADWORD CERTIFIED, 2008, 2016
- CITY OF ADELANTO- Planning Commissioner, 2005, 2006
- OXNARD COMMUNITY COLLEGE, Oxnard, CA, 1986, 1987
- VICTOR VALLEY COMMUNITY COLLEGE, Victorville, CA, 2000, 2001
Timeline
Multimedia Marketing Consultant
PARTNERS IN LOCAL SEARCH
01.2013 - Current
Advertising Media Consultant- Outside Sales
SUPERMEDIA/IDEARC MEDIA
01.2007 - 01.2012
Advertising Sales Manager- Hesperia Star
DAILY PRESS
01.2000 - 01.2003
Advertising Media Consultant- Outside Sales
DAILY PRESS
01.1998 - 01.2007
Bachelor of Science - Business Management
Oxnard College
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