Summary
Overview
Work History
Education
Skills
Volunteer Experience
Timeline
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David Marotta

David Marotta

Meadows Place,TX

Summary

I am a self sufficient professional with content creation, editing, sales and management experience. I am able to perform at a high level with limited supervision. I am currently pursuing opportunities in the sports betting and sports entertainment industry that will utilize my skills and passion.

Overview

14
14
years of professional experience

Work History

Content Team Lead

Raketech
Remote
05.2023 - Current
  • Led the growth of the affiliate content creation team, increasing weekly production to over 50 pieces.
  • Managed content projects, ensuring successful completion with a team of writers, designers, and freelancers.
  • Developed and implemented SEO strategies for high-quality content.
  • Collaborated with cross-functional teams for broader campaign integration.
  • Collaborated with the marketing team to break monthly, weekly, and yearly online tipster sales revenue records.
  • Created rubric and content brief for our sportsbook reviews and evergreen content.

Expert Handicapper/Data Analyst

Raketech
06.2022 - Current
  • Created and posted daily videos on the Winners and Whiners YouTube channel.
  • Analyzed sports betting statistics and trends, creating daily packages for sale.
  • Sold over $100K in personal sports prediction packages.
  • Featured on platforms like ESPN Radio, Sirius XM, and YouTube.

Customer Care Specialist/ Service Manger/Master Travel Counselor

Vacations To Go
Houston, Texas
09.2010 - Current
  • Managed daily customer interactions, often with highly dissatisfied customers, and effectively resolved the most complex customer service issues while closing 800-1000 annual sales.
  • Trained and mentored junior agents, handling service consultations, and crisis communications.
  • Maintained a high customer service satisfaction score through effective resolution of issues.
  • Saved hundreds of thousands of dollars through prompt resolutions of traveler crisis communications and client refunds during Covid-19.
  • Retained position throughout the COVID-19 pandemic, contributing to the company's survival during a period when over 70% of the workforce was laid off. Assisted in the restoration of jobs for laid-off employees.

Sports Writer and Content Editor

Winners And Whiners (Now Owned by Raketech)
12.2019 - 05.2023
  • Authored over 2,500 prediction articles for MLB, NCAA Football, NCAA Basketball, NFL, and NHL.
  • Assisted in editing and fact-checking articles for a team of 20+ writers.
  • Promoted to Expert Handicapper, and became a leading face of the brand.

Education

Bachelor of Arts - Telecommunications Major, Journalism Minor

Bowling Green State University
Bowling Green, Ohio

High School Diploma -

St. Francis De Sales
Toledo, OH

Skills

  • Building and maintaining relationships
  • Problem solving
  • Dealing with difficult situations and people
  • Analyzing sports information
  • Proficient in SEO strategies, including keyword research, on-page optimization, and link building
  • Experienced in developing and executing creative campaigns to improve SERP rankings and drive organic traffic
  • Skilled in utilizing web analytics tools such as Google Analytics and Search Console to track KPIs and optimize content performance
  • Familiarity with SEO tools like SEMRush, Ahrefs, and Moz for keyword research and competitor analysis
  • Excellent written communication skills with proficiency in long-form content writing and AP Stylebook guidelines
  • Strong analytical skills with the ability to interpret data and make informed decisions to optimize content for search engines
  • Proficient in HTML and CSS for basic website optimization
  • High attention to detail, excellent organizational skills, and ability to manage multiple projects simultaneously
  • Proficient in Excel and Google Sheets for data analysis and reporting

Volunteer Experience

i9 Sports

Head Soccer Coach Jan 2021 - August 2024

  • Organized and conducted practices for children ages 3-6.

Fort Bend ISD

Scout and Fall Coach (Girls Varsity Basketball) Sep 2017 - Feb 2020

  • .893 winning percentage over three seasons
  • Scouted playoff opponents and provided detailed analysis for State Playoffs.

Timeline

Content Team Lead

Raketech
05.2023 - Current

Expert Handicapper/Data Analyst

Raketech
06.2022 - Current

Sports Writer and Content Editor

Winners And Whiners (Now Owned by Raketech)
12.2019 - 05.2023

Customer Care Specialist/ Service Manger/Master Travel Counselor

Vacations To Go
09.2010 - Current

Bachelor of Arts - Telecommunications Major, Journalism Minor

Bowling Green State University

High School Diploma -

St. Francis De Sales
David Marotta