David Mott
Ballard
Summary
Experienced content creator with a passion for storytelling and a keen eye for detail. Skilled in crafting engaging narratives across multiple platforms, I specialize in producing emotionally compelling content for wide distribution. My goal is to captivate audiences and leave a lasting impact by tailoring content to resonate with diverse target audiences. Seeking an exceptional opportunity to contribute to a dynamic team, drive brand awareness, and foster meaningful connections with consumers through my creative talents in content creation.
Overview
12
12
years of professional experience
Work History
Promotions Director
Nexstar Broadcasting
02.2021 - Current
- Directed and produced proof of performance initiatives.
- Created extensive docu-series celebrating 'Veterans Voices'.
- Worked alongside news leaders to produce daily newscast promotional content for broadcast, web, and social media.
- Developed captivating and unique visuals to elevate station branding.
- Directed large-scale promotional activities in the community.
- Oversee department purchases and budget allocations.
Video Producer/Editor
Freelance USA
01.2020 - 02.2021
- Created promotional videos for diverse client industries such as churches, community outreach organizations, social clubs, and automotive.
Creative Services Director
Meredith Corporation
07.2019 - 01.2020
- Ensured uniform brand representation across all platforms.
- Designed, created, and executed comprehensive cross-channel marketing campaigns.
- Guided and managed creative services team in commercial production, social media strategies, promotions, topicals, and community events.
- Managed production efforts for major clients.
- Developed and preserved cooperative relationships with non-traditional media sources.
- Supervise key community event planning and promotional activities.
- Oversaw allocation of budgets and procurement.
Senior Creative Producer
Graham Media
04.2018 - 07.2019
- Orchestrated creative direction and production of a new rebranding video and jingle for CW17 Channel.
- Directed and produced every aspect of the production including composing original music.
- Led rebranding and marketing campaign for 'Positively Jax', uniting social service agencies in Jacksonville area.
- Orchestrated a cooperative effort with 27 local Ace Hardware locations to elevate station and client brand presence across multiple media platforms.
- Created strategic relationships and marketing initiatives to enhance the goals of community partners.
- Developed a special interest video program focusing on Hurricane Irma's impact on the Jacksonville region.
- Produced 'Making of a High School Musical,' with innovative inclusion of four distinct live segments.
- Developed and executed comprehensive marketing strategies for major clients.
Creative Director/Promotions Manager
Nexstar Broadcasting
02.2016 - 04.2018
- Directed production efforts culminating in the AP “Outstanding News Organization of the Virginias” accolade in 2017.
- Recognized with the 2017 Best TV Creative accolade by West Virginia Broadcasters Association.
- Coordinated with news executives to write, film, and edit daily newscast promotional materials.
- Directed launch of innovative social media strategy for #59First.
- Developed inventive motion graphics enhancing the station's visual identity.
Video Editor/Producer
Communicating Results Group
07.2013 - 02.2016
- Produced engaging animated graphics, increasing brand recognition among top automotive dealers in the Southeastern region.
- Created engaging video content for broadcast on television and web.
- Compiled and produced engaging 'blooper reels' to boost social media interactions.
Education
Bachelor Of Music - Music Composition
Berklee College of Music
Boston, MASkills
- Exceptional storyteller - Profound ability to bring a creative concept to reality using strong emotional marketing
- Skilled at conceptualizing and delivering integrated cross channel content for television, web broadcast and social media platforms
- Talented producer and videographer with top3D motion graphics, sound design, and editing skills
- Lifetime experience with audio engineering and mixing, sound engineering, lighting, stage and people management
- Talented musician with experience creating custom music and advertising jingles
- Customer centric and professional demeanor
Timeline
Promotions Director
Nexstar Broadcasting
02.2021 - Current
Video Producer/Editor
Freelance USA
01.2020 - 02.2021
Creative Services Director
Meredith Corporation
07.2019 - 01.2020
Senior Creative Producer
Graham Media
04.2018 - 07.2019
Creative Director/Promotions Manager
Nexstar Broadcasting
02.2016 - 04.2018
Video Editor/Producer
Communicating Results Group
07.2013 - 02.2016
Bachelor Of Music - Music Composition
Berklee College of Music
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