Summary
Overview
Work History
Education
Skills
Timeline
Manager

David Yates

Memphis,TN

Summary

I am an insightful leader with experience in directing and improving operations through effective employee motivational strategies and creative ingenuity. Proficient in best practices, market trends and regulatory requirements of industry operations, I lead with an analytical approach to business planning and day-to-day problem-solving. As a modern day renaissance man my adaptability in any setting is an asset to any team and I aim to make my mark from day one.

Overview

10
10
years of professional experience

Work History

Manager

Nike
Memphis, TN
03.2021 - Current
  • Implemented a new store specific visual assessment across multiple areas of expertise
  • Trained and developed multiple employees from part time employees to full time leaders
  • Analyzed and reacted to sales data (Scoreboard/WoS) Reporting weekly to provide insight to KPI's and consumer trends
  • Lead and managed multiple merchandising directive floor sets while working with corporate visual partners to achieve results
  • Raised performance in areas of sales, management and operations by identifying and targeting areas in need of improvement.
  • Built and designed training modules to increase brand awareness and improve performance
  • Conducted bi-weekly meetings with senor leaders and corporate mentors for development and growth


Owner/Creative Director

Archive inc, streetwear
Memphis, TN
01.2019 - 03.2020
  • Facilitated and labored entire store buildout from start to finish, designed store layout and sketched floor plan
  • Created social marketing strategies and orchestrated specific advertisement plans in an omnichannel marketplace
  • Bought and sourced product
  • Developed business plans and revenue flow
  • Curated installations/displays as well as activations with reputable brands such as Urban Outfitters
  • Remained up-to-date on current trends and attended industry trade shows and markets to view and order inventory.
  • Designed logos and graphics for merchandise
  • Manufactured merchandise (Screenprinting, tie dyeing, curing vintage goods)
  • Creative directed photo shoots and stylings for lookbooks/new arrivals/brand awareness

Department Manager

H&M
Memphis, TN
04.2016 - 03.2021

Performed floor set moves and properly set marketing throughout multiple departments

  • Monitoring trend forecasts and sales results to achieve sales goals, initiated merch moves due to market events
  • Maintained and managed the largest share of business
  • Supporting and lead GO store opening teams (ATL, STL, ARK)
  • Work closely with Visual Merchandiser meeting timeframes and updating the floor as directed
  • Performed store audits with follow ups to the management team and provided solutions to opportunities
  • Communicated with managers of other departments to maintain transparency.
  • Developed empowering employee culture focused on equipping employees to independently meet customer needs.

Sales Associate/Apparel Specialist

NIKE
01.2015 - 08.2016
  • Styling Mannequins and setting seasonal floor plans
  • Presented informational on new product and product features
  • Assisting consumers with excellent customer service and product knowledge
  • Maintained friendly and professional customer interactions
  • Instigated a 77% sales increase on product
  • Excellent team member to provide exceptional service to consumers
  • Awarded employee of the month for above and beyond work ethic.

Visual Merchandiser/Key Holder

AMERICAN APPAREL
Memphis, TN
05.2014 - 08.2014
  • Outfitted Mannequins and set Floor plans
  • Audited registers and handled transactions
  • Provided End of Day Reports and sales projections
  • Maintained store standards and upkeep
  • Opened and closed store, including counting cash and creating staff assignments.

Education

Bachelor of Fine Arts - Fashion Merchandising

UNIVERSITY OF MEMPHIS

Skills

  • Photography - Digital/film/editing/scanning/styling
  • Social Media Marketing - seasonal advertising/event marketing/brand rollout
  • Video Production - Edits/iMovie/Audio layering
  • Adobe Photoshop
  • Creative Direction - Installations/Cover Art/Playlist Curation/Brand marketing
  • Art Direction - Acrylic based works on canvas

Timeline

Manager

Nike
03.2021 - Current

Owner/Creative Director

Archive inc, streetwear
01.2019 - 03.2020

Department Manager

H&M
04.2016 - 03.2021

Sales Associate/Apparel Specialist

NIKE
01.2015 - 08.2016

Visual Merchandiser/Key Holder

AMERICAN APPAREL
05.2014 - 08.2014

Bachelor of Fine Arts - Fashion Merchandising

UNIVERSITY OF MEMPHIS
David Yates