Dawn DeAngelis
Wenonah,NJ
Summary
Consistently Successful Sales/Marketing Professional Adept in Gaining & Maintaining the Business of Distributors Highly proficient in converting decision-makers and elevating sales volume. A strong relationship builder committed to continually improving competitive advantage and achieving sales growth. An excellent communicator with competencies and qualifications that include Dynamic Account Manager offering expertise in building partnerships, retaining key accounts and enhancing profit channels. Strong leader with proficiency in growing professional network, influencing decision-makers and devising successful strategies. Collaborative and strategic team leader with robust background in customer relationship management.
Overview
20
20
years of professional experience
1
1
Certification
Work History
National Grocery and Key Account Manager
PepsiCo
03.2021 - Current
- Manage Natural Quaker Distributors and Conventional Grocery Distributor team
- Plan and execute National promotion/marketing calendars
- Work with external brokers, internal supply chain, customer service, and sales strategy teams
- Manage new item setup and rollout, inventory, and void reporting
- Sell in innovation and key brand priorities
- Delivery of planned net revenue, trade spend, and MC objectives
- Analyze the effectiveness of spend against planned promotions and budgets.
Market Development Manager
PepsiCo
10.2015 - Current
- Fast-tracked and maximized volume and revenue via major food service distributors/operations in the metropolitan Philadelphia and New Jersey territory, whose customer base includes colleges and universities, restaurants, and cafeterias in health care institutions
- Achieved 104.9 to plan of overall annual sales objectives on Frito in 2018
- Stimulated growth within Delphia distributor by adding new lines of business resulting in 305K in new sales.
Education Development Manager
PepsiCo
10.2013 - 11.2015
- Forged productive relationships with, and increased business via, food service directors, nutritionists, distributors, and distributor school bid specialists in independent and third party-managed school districts (grades K-12) throughout New Jersey, Eastern Pennsylvania, and Delaware
- Exceeded overall annual sales goals in 2015 by generating a 105.9% increase over the prior year
- Elevated sales of one product line (Frito-Lay) by 121% in 2015, vs 2014
- Balanced competing priorities and resource constraints to deliver optimal results within the context of project timelines and budgetary restrictions.
- Mentored college students from Campus Hire program through regular performance reviews and one-on-one coaching sessions, fostering professional growth.
Foodservice Representative
PepsiCo Beverages
02.2004 - 10.2013
- Earned the True Blue Excellence Award for acquiring more than 80 new accounts during the first half of 2013 in tandem with 'Restore the Shore,' a major promotional post-Hurricane Sandy event
- Won the Platinum Award in the first half of 2013 for successful planning and execution of logistical and creative aspects of the 'Restore the Shore' sales blitz that impacted accounts along the Southern portion of the New Jersey shoreline
- Managed new hire during onboarding and lead 3 month training process.
- Reached or exceeded predetermined sales goals.
- Collaborated with team members to ensure smooth operations, resulting in consistent positive feedback from customers.
- Built lasting relationships with customers through attentive service, anticipating needs, and creating a welcoming environment for repeat patronage.
Education
Bachelor of Professional Studies Degree -
University of Memphis
Associate of Applied Science -
State Technical Institute of Memphis
Skills
- Client Relationship Building
- Business Development
- Key Account Management
- Data-driven decision-making
- Cross-Functional Collaboration
- Account Management
- Contract Negotiation
- Written Communication
- Excellent Communication
Referencesavailable
True
Certification
Level 3 SNA (School Nutrition Association) Certification
Professional Development
Completed various professional sales training programs sponsored by Pepsi Beverage Company.
Timeline
National Grocery and Key Account Manager
PepsiCo
03.2021 - Current
Market Development Manager
PepsiCo
10.2015 - Current
Education Development Manager
PepsiCo
10.2013 - 11.2015
Foodservice Representative
PepsiCo Beverages
02.2004 - 10.2013
Bachelor of Professional Studies Degree -
University of Memphis
Associate of Applied Science -
State Technical Institute of Memphis