DAYAN CAROLINA PITA GARCÍA
Queens,NY
Summary
Bilingual MBA candidate in Marketing Management with hands-on experience in digital outreach, CRM platforms, and market research. I bring a strong foundation in business administration, complemented by practical skills using tools such as Salesforce Sales Cloud, LinkedIn Sales Navigator, ZoomInfo, and Microsoft Office Suite. My background includes supporting marketing content creation, conducting consumer and market research, and contributing to behavioral marketing projects through academic research.
Overview
5
5
years of professional experience
Work History
Graduate Research Assistant
St. Johns University
Queens, New York
08.2023 - Current
- Conducted research support in behavioral marketing topics such as Nudge Theory and Academic Service Learning.
- Provided technical and software support for marketing and research tools. (Qualtrix,Software Suite)
- Created marketing-related academic content.
Sales Associate
Team International
Colombia, Medellin
12.2020 - 06.2023
- Utilized tools such as Salesforce Sales Cloud, LinkedIn Sales Navigator, and ZoomInfo to identify, segment, and engage potential B2B clients
- Created and executed marketing content strategies on LinkedIn to promote IT solutions
- Conducted market research and competitor analysis
Hospitality Manager
CoverManager
02.2020 - 04.2020
- Developed and implemented guest experience strategies
- Managed and resolved guest inquiries and complaints with a service-oriented approach
Education
MBA - Marketing Management
St. Johns University
New York, NY05.2025
International Business Professional -
Santo Tomás University
Bogotá, Colombia05.2020
Skills
- CRM & Lead Management
- Digital Prospecting & Outreach
- Market & Consumer Research
- Marketing Tools & Communication
Accomplishments
Cum Laude Distinction – Awarded upon completion of Bachelor’s degree in Business Administration for outstanding academic performance.
Winner – Spring 2024 Business Plan Competition Awarded a $5,000 prize as first-place winner of the James and Eileen Christmas Business Plan Competition, supported by the Tobin College of Business at St. John’s University.
Complementary Training
Microdegree Marketing Digital, Crehana - UTEC, 12/01/21, 04/01/22
Languages
Spanish
Native or Bilingual
English
Full Professional
Portuguese
Limited Working
Timeline
Graduate Research Assistant
St. Johns University
08.2023 - Current
Sales Associate
Team International
12.2020 - 06.2023
Hospitality Manager
CoverManager
02.2020 - 04.2020
MBA - Marketing Management
St. Johns University
International Business Professional -
Santo Tomás University
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