DESIREE STEIN
Leavenworth,Washington
Summary
Strategic leader with a proven track record in global event production, brand strategy, and high-impact experiential marketing. Adept at designing and executing large-scale activations, product launches, and live experiences that enhance brand visibility, audience engagement, and market influence. Skilled in end-to-end event execution, cross-functional collaboration, and stakeholder relations, ensuring seamless integration of creative, technical, and operational elements. Expertise in budget optimization, risk management, and contingency planning, delivering flawless events while maximizing ROI. Known for translating business objectives into immersive brand experiences, driving consumer connection, and leading diverse teams in fast-paced, high-profile global environments.
Overview
26
26
years of professional experience
Work History
Chief Strategist & Executive Producer
Integrated Project Group
01.2004 - Current
- Led business operations and high-profile event production, ensuring seamless execution of corporate initiatives
- Acted as trusted advisor and strategic partner to CEOs and executive leadership, aligning corporate objectives and streamlining decision-making
- Developed and implemented strategic growth initiatives, operational efficiencies, and process optimization across departments
- Managed corporate governance, risk mitigation, and high-stakes initiatives, ensuring compliance, stability, and growth
- Directed financial strategy, budgeting, and resource allocation for multi-million-dollar projects, optimizing P&L management
- Spearheaded operational efficiency improvements, increasing productivity by 20% through process optimization and SOP implementation
- Designed high-impact experiential marketing campaigns that enhanced brand visibility and consumer engagement
Account Director | Experiential Marketing & Brand Activation
The Freeman Companies
01.1999 - 01.2004
- Developed and managed high-profile brand activations, trade shows, and experiential marketing campaigns for Fortune 500 clients
- Implemented brand strategy alignment and audience engagement tactics, resulting in increased brand visibility and customer interaction
Education
Master Certificate - Remote Business
University of Utah
Salt Lake City, UTBS - Cultural Anthropology
Central Washington University
Ellensburg, WASkills
- Event Management & Production
- Global Event Strategy & Execution
- End-to-End Event Production
- Experiential Marketing & Brand Engagement
- Multi-Million-Dollar Budget Management
- Cross-Functional Team Leadership
- Logistics, Operations & Venue Management
- Technical Production & Live Event Execution
- Risk Management & Crisis Planning
- VIP & Executive Event Management
- Stakeholder & Client Relations
- Creative Content & Thematic Development
- Data-Driven Event Optimization
- On-site execution
- Security coordination
- Sponsorship management
- Event design
- Venue selection
- Budgeting and finance
- Speaker management
- Audio-visual management
- Multicultural sensitivity
Timeline
Chief Strategist & Executive Producer
Integrated Project Group
01.2004 - Current
Account Director | Experiential Marketing & Brand Activation
The Freeman Companies
01.1999 - 01.2004
Master Certificate - Remote Business
University of Utah
BS - Cultural Anthropology
Central Washington University